Product Marketing Manager: Game Launch & Growth

Secret Mode; Royal Leamington Spa; On-site; GBP 70,000 - 90,000; Full time

Job summary

Secret Mode is seeking a Product Marketing Manager to shape and deliver marketing plans for its published games. You will develop go-to-market strategies, ensure clear audience messaging, and align marketing, PR, creative and platform activity across titles.

You will collaborate with senior leadership to translate game features into compelling campaigns, monitor market trends and drive post-launch optimization to maximise engagement and sales.

Qualifications

• Experience in product marketing within games or a related creative sector.
• Strong go-to-market planning and launch experience.
• Ability to translate product features into compelling messaging.

Responsibilities

• Lead product marketing planning for assigned titles.
• Develop go-to-market strategies, messaging and audience insights.
• Coordinate with cross-functional teams to deliver integrated campaigns.
• Track performance and iterate post-launch activity.

Skills

Go-to-market

Product positioning

Stakeholder mgmt

Cross-functional

Job description

Secret Mode is seeking a Product Marketing Manager to shape and deliver marketing plans for its published games. You will develop go-to-market strategies, ensure clear audience messaging, and align marketing, PR, creative and platform activity across titles.

You will collaborate with senior leadership to translate game features into compelling campaigns, monitor market trends and drive post-launch optimization to maximise engagement and sales.