Product Marketing Executive

Cavendish House; Chelmsford; On-site; GBP 35,000 - 50,000; Full time

Job summary

Cavendish House is seeking a marketing professional to drive new product development and support sales through compelling collateral. The role involves copywriting, briefing designers, and proofreading across packaging and manuals.

You will coordinate campaigns, develop brochures and single-page releases, and research market routes for relevant categories while reporting on campaign effectiveness. Degree-qualified candidates with soft/hard goods experience are preferred.

Qualifications

• 2+ years of experience in a Marketing Role that involves physical products.
• Degree level in a relevant subject area.
• Experience in hard-goods or technical products is preferred.

Responsibilities

• New product development: writing technically accurate copy, briefing designers on packaging design, and proofreading product manuals.
• Assets and collateral: prepare marketing campaigns and develop brochures or single-page releases to support launches or customer promotions.
• Research and reporting: research routes to market and report on campaign effectiveness in key markets and categories.

Skills

Product marketing knowledge

Copywriting

Designer briefing

Proofreading

Education

Degree in a relevant subject

Job description

• Looking to develop your product and marketing knowledge?
• Work with a variety of products in a technical role?
• Get involved in NPD?

New Product Development

The development, introduction and marketing of new products. From writing technically accurate copy, to briefing designers regarding packaging design and proof reading product manuals - this role will encompass all areas of new product development.

Assets and Collateral to Support Sales

Preparation of Marketing Campaigns for existing and new products to meet planned schedules. Projects can vary from large tasks, such as developing brochures, to single page releases to support new product launch or specific customer promotions.

Research and Reporting

Research into route to market for Clarke products by researching and delivering prospects in key markets for relevant categories, and reporting on the effectiveness of all campaigns.

You will have ideally worked in a hard-goods or technical products industry previously, with at least 2 years' experience working in a Marketing Role that involves physical products and be educated to degree level in a relevant subject area.

Working for a well established DIY manufacturer who have a portfolio of over 6000 SKUs across tools, garage equipment, heaters etc Part of a larger company with a drive for growth and development