Product Content Writer

JR United Kingdom; Swindon; Hybrid; GBP 30,000 - 45,000; Full time

Job summary

A leading B2B services provider is seeking a Product Content Writer in Swindon. In this hybrid role, you will create impactful content supporting sales and marketing initiatives while leading product content strategy to ensure successful market launches.

Qualifications

• Skilled Content Writer with experience in B2B services.
• Ability to craft clear, benefit-led content.
• Experience in collaborating with sales and marketing teams.

Responsibilities

• Craft clear, benefit-led content that effectively communicates product value.
• Create compelling launch collateral aligned with product positioning.
• Develop sales tools such as battle cards and email templates.

Skills

Content Creation

Collaboration

Editing

Market Research

Job description

Product Content Writer, Swindon, Wiltshire

Client: We Are Adam

Location: Swindon, Wiltshire, United Kingdom

Job Category: Other

EU work permit required: Yes

Job Views: 1

Posted: 06.06.2025

Expiry Date: 21.07.2025

Job Description:

Product Content Writer

Location: Chester (hybrid)

Contract: 3-4 months with the possibility of being made permanent

We are looking for a skilled Content Writer to join a large B2B services provider based in Chester. In this position, you will craft impactful content that supports sales efforts, enhances multi-channel marketing initiatives, and vividly articulates our client’s product offerings. Joining the product marketing team, you will lead the implementation of the product content strategy, ensuring comprehensive support for successful market launches through sales pitch decks, playbooks, product sheets, and web content.

Key Responsibilities:

• Craft clear, benefit-led content that effectively communicates product value and differentiation.
• Create compelling launch collateral aligned with product positioning and go-to-market strategies.
• Stay informed on market trends to produce fresh, relevant content for target audiences.
• Develop sales tools such as battle cards, one-pagers, email templates, scripts, and case studies.
• Collaborate with Sales and Product Marketing to address buyer needs, objections, and messaging gaps.
• Produce branded assets, playbooks, training materials, and solution briefs to support partner channels.
• Tailor messaging for partners across various industries and audiences.
• Maintain consistent tone and messaging across all content and formats.
• Edit and improve existing content; support proofreading for grammar and tone.
• Assist with internal communications and broader business content tasks as needed.

We encourage candidates from diverse backgrounds to apply, even if they do not meet every single requirement. We are committed to building an inclusive and authentic workplace and are happy to discuss any reasonable adjustments you may require.