Product Business Analyst

Newscareers; Greater London; Hybrid; GBP 65,000 - 90,000; Full time

Benefits offered by this job

Maternity leave

Training and LinkedIn Learning

Private medical insurance

Gym discounts

Volunteer days

Job summary

News UK is seeking a Senior Business Analyst to lead the discovery lifecycle for complex initiatives across The Sun digital ecosystem, including the website, app, and membership products. You will mentor junior BAs, align executive stakeholders, and drive data‑driven decision making that shapes roadmaps and product direction.

You will apply product thinking and AI techniques daily, ensuring analytical work delivers measurable business outcomes while maintaining high standards of analysis across

Qualifications

• Experience leading discovery analysis on complex, high‑risk product initiatives.
• Ability to translate ambiguous problems into executable requirements.
• Proven ability to work with executive stakeholders and drive decision making.

Responsibilities

• Own the end-to-end discovery lifecycle on complex initiatives.
• Mentor and develop other business analysts in product thinking and AI usage.
• Align stakeholders and squads around data‑driven goals and scope.
• Embed templates and methodologies to ensure analysis quality.
• Ensure analytics focus on high‑value, revenue‑impacting initiatives.

Skills

Discovery analysis

Senior stakeholder liaison

Mentoring BAs

Product thinking

AI fluency

Job description

Job Description

Your role: The Senior Business Analyst is a senior analytical voice at the intersection of product thinking, commercial analysis, and delivery execution. This role sets the standard of excellence for analysis, personally leads work on the most complex and highest-risk initiatives, and manages and develops other BAs working alongside them. The right person brings a product and user-problems mindset, uses AI as a daily practice tool, and is as comfortable influencing a roadmap as they are writing a user flow.

We are a fast paced, forward thinking and enjoyable place to work. Business Analysts here are at the heart of our most exciting initiatives to ensure alignment between business goals and technical implementations.

Your team: The Sun comprises digital product teams supporting development and enhancement of The Sun Website, The Sun Mobile App and The Sun membership products. Evolving these products are critical to the continued success of the brand. We are an agile, cross-functional programme, working together to ensure the digital products can continue to meet the needs of the business and customers by improving the user experience, underlying platform and operational tools for teams.

Day to day you will:

• Own the end-to-end discovery lifecycle on complex initiatives, owning the analysis from problem definition through to a build-ready solution.

• Build strong relationships with key executive stakeholders, and align stakeholders and squads around objective data and evidence, leading workshops to drive rapid agreement on goals, priorities, and scope.

• Proactively contribute to and adopt the standard of excellence for analysis, defining and embedding templates, methodologies, and metric accountability frameworks that ensure consistency and quality.

• Directly manage and/or mentor other BAs, building individual capability in product thinking, AI fluency, post-launch validation, and commercial framing.

• Work closely with the Lead Business Analyst to maintain a view of programme priorities and ensure analytical effort is directed to the highest-value initiatives, and not absorbed by low-value work.

• Act as the connective tissue, ensuring logic and decisions across its initiatives are consistent and don't create downstream problems for other teams.

• Apply commercial literacy to connect analysis to revenue impact, cost trade-offs, and business opportunity - framing recommendations in ways that actively steer roadmap and product decisions

• Leverage AI effectively in their daily work and continuously identifying new opportunities to improve analytical speed and quality

What we’re looking for from you:

You will join The Sun Customer Product team, acting as a strategic partner to Technology, Marketing and other Customer teams. Operating at the heart of our most critical teams, you will drive initiatives across the entire subscriber lifecycle. Hence we are looking for someone who has:

• Experienced leading discovery analysis on complex, high-risk product initiatives, with a track record of translating ambiguous problems into clear, executable logic and requirements.

• Proven ability to operate at senior stakeholder level - building strong, trusted relationships with executive stakeholders, framing analysis in commercial terms, and driving rapid decision-making on high-stakes trade-offs

• Experience managing and developing Business Analysts, with demonstrable success in shifting ways of working toward higher-value, more product-led analysis. Where required, actively support hiring for additional contract resource, from designing assessments through to evaluating and interviewing candidates

• Strong analytical literacy - able to connect analytical findings to revenue impact, cost to serve, and business opportunity, and communicate this fluently to non-analytical audiences

• Experience contributing to or improving practice standards, templates, or methodologies at team or programme level

• Ability to maintain a clear view of priorities and proactively allocate analytical effort to where it will have the greatest impact

• Awareness of competitive product landscapes, with the ability to incorporate competitor intelligence into strategic decisions and discovery planning

• Advanced, demonstrable use of AI tools in analytical work - including experience building or formalising AI workflows or productivity standards for a team

We are News UK: One of the leading media businesses in the UK and Ireland. Our newsbrands include The Times, The Sunday Times, The Sun, The Sun on Sunday and The TLS. Our national broadcast brands include talkSPORT, Times Radio, Talk and Virgin Radio UK, and we have market-leading local radio stations across Ireland. Our world-famous brands provide news, analysis, opinion and entertainment to almost 40 million people each month. Spanning print and pixel, audio and video, events and experiences, our multiplatform brands are home to a plurality of opinion, representing the diverse communities we serve. News UK is wholly owned by News Corp.

Life at News

Driven by passion, guided by principles and acting with purpose. We represent, reflect and reach the nation, telling the stories that matter. We inform our audiences so that they can make decisions based on trusted information.

To do this, we believe our employees must represent different backgrounds, perspectives and experiences. We strive to maximise and encourage every individual’s potential and ensure everyone feels valued. We support this through our Diversity Strategy, which focuses on three main priorities - attracting talent from a wider, more representative pool, developing equity programmes to drive better representation in our leadership, and ensuring diversity in our workforce as well as the journalism and content we produce. We also currently have 13 employee led networks and groups that support our strategy and connect like minded employees socially.

Benefits

Some of our benefits include:

• Maternity leave up to 18 weeks full basic salary & paternity leave up to 2 weeks

• Wide range of training available, plus full LinkedIn Learning access

• Private medical insurance including coverage for pre-existing conditions

• Discounted gym memberships, free ClassPass at Home, weekly virtual yoga classes

• ‘Bikes for Work’ and ‘Electric Car’ scheme

• Up to 60% discount on Harper Collins books

• Access to exclusive events and competitions with exciting brands such as talkSPORT, Virgin Radio UK & The Times. Weekly virtual panel chats with top journalists and celebrities

• Access to wellbeing benefits such as EAP, physio/massage and counselling

• A generous pension scheme with employer contributions of up to 5%

• 25 days holiday plus bank holidays, as well as an extra anniversary day off

• Up to 3 paid volunteering days per year to support causes you care about

We are committed to providing an inclusive recruitment process. If you require reasonable adjustments due to a disability or health condition at any stage of your application or interview, please let us know. You can contact us at [e-mail] to discuss how we can support you to perform at your best.