Planning Manager

Group M Worldwide Inc.; London; On-site; GBP 45,000 - 70,000; Full time

Job summary

A leading company is seeking a Planning Manager in London. This full-time position requires a talented individual to manage media planning and campaign strategies for major clients. The role involves leading a small team, developing effective communication strategies, and ensuring top-notch service delivery while contributing to the innovative partnership between WPP and Amazon.

Benefits

Unparalleled access to Amazon's innovative platforms.

Mentorship from experienced professionals.

Opportunity to work with cutting-edge technology.

Data-driven decision-making environment.

Global impact on marketing strategies.

Qualifications

• Understanding media channels and best practices.
• Experience in training and managing junior staff.
• Ability to analyze campaign performance and report insights.

Responsibilities

• Develop and execute media strategies based on client briefs.
• Manage campaign activities, ensuring accuracy and efficiency.
• Train and support Planning Executives in their tasks.

Skills

Media planning

Data analysis

Client communication

Education

Degree in Marketing, Business or related field

Tools

Media planning tools

Analytical tools

Job description

OpenDoor I Planning Manager – Job Description

PURPOSE

The purpose of this document is to help prospective team members better understand the role and responsibilities with the position of Planning ManageratOpenDoor, WPP’s bespoke global operating model for Amazon.

ABOUT WPP & OPENDOOR

At WPP, we’re constantly reinventing the future of creativity on an ever-broader canvas, bringing together unrivalled talent, resources and skills to provide an integrated offer of communications, experience, commerce and technology.

Over the last decade, we have developed a dedicated global client practice with the mission of accelerating WPP’s impact for our largest clients by bringing them the best of WPP. Each team is custom-built around a client’s specific needs and challenges, providing easy access to the right capabilities. And that’s why we’ve built OpenDoorfor Amazon.

OpenDooris a unique integration of the best of WPP and Amazon – building on their respective strengths and visions. Whether at WPP or at Amazon, every project is an OpenDoor on new possibilities. Anything and everything can be an opportunity for our people to drive impact – for them to innovate, learn, thrive, and occasionally fail too.

The unique OpenDoor partnership model is built to deliver next level Productivity, fueled by our industry-leading approach to People, Platforms, and Process. OpenDoor spans across all WPP agencies and disciplines such as media, business consultancy, communications and brand strategy, tech and commerce, public relations, and production.

OpenDoor’s values are built from Amazon’s own 16 Leadership Principles, and WPP’s core values of Open, Optimistic and Extraordinary. Together, when WPP’s Creative Transformation meets Amazon’s next-level customer centricity, our people come together to challenge and impact what’s done today and build a better future.

By joining OpenDoor, not only are you joining a cross-function team partnering with one of WPP’s top five global clients, but you are also taking a step to challenge yourself and the world around you every day, working in the most unusual way on some of Earth’s most ambitious opportunities in marketing, tech, media, business, and creativity.

ABOUT THE ROLE

We are searching for a talented and enthusiastic individual to join our OpenDoor team as a Planning Manager. This is a full-time position based in London. The Role will report to the Planning Director and will manage a team of 2+. This role plays a crucial part in supporting WPP's mission to deliver consistency, delivery excellence and best in class service for Amazon in every country across its diverse businesses, including XCM, Prime Video, and RMI.

RESPONSIBILITIES

Media planning:

• Develop an in-depth understanding of media channels including where, when and how to use them based on the client brief.
• Have a skilled knowledge of industry media planning tools and be able to train other team members.
• Have a skilled understanding of industry best practices and planning theory.
• Develop a fundamental knowledge of OpenDoor Purchase Journey thinking and Provocative Planning Philosophy.
• Design and distribute multi market comms strategies.

Campaign management:

• Ownership of campaign activity including briefing teams, collating response, managing client’s deliverables, and ensuring accuracy across all workstreams.
• Work closely with the planning and activation teams to ensure the day-to-day account is run efficiently and effectively.
• Be able to bring in specialist teams where needed to work on briefs and client questions.
• Ensure financial management processes are always excellent and met in a timely manner.

Effective communication:

• Become a trusted main day-to-day contact for junior clients, learning their business and ways of working. Ensuring that all requests & queries are answered with accuracy and in a timely manner.
• Support in managing Planning Executives to ensure they are on track with daily tasks, mentor and challenge them with new projects to develop their career.
• Start to develop a proactive problem-solving mindset but know when to flag any issues or concerns with Planning Director.

QUALIFICATIONS

• Develops breadth and depth of industry understanding. Becomes confident using tools, technology, techniques and systems and is able to train others.
• Comfortable presenting both directly from platform (OS, Architect etc) and developing a story from data but delivered outside of platform (Telmar etc).
• Can confidently answer client questions and liaise with internal teams on best solutions to use.
• Delivers accurate reports with value-added insights and actionable findings to improve campaign performance.
• Be accountable for the ongoing management of campaign budgets. E.g finance reconciliations
• Entertainment category experience
• Multi-market experience
• Ability to thrive in a fast-paced, dynamic environment whilst maintaining a partnership focus throughout

BONUS POINTS

• Teaches others the importance of accuracy and thoroughness so that sufficiently detailed information is logged correctly.
• Familiarity with Amazons way of working (e.g. narratives over powerpoint) and their leadership principles
• Familiarity with Amazon Ads
• Understanding of Amazon's ecosystem

BENEFITS OF OPENDOOR

• Unparalleled Access:Gain direct experience working with one of the world's most innovative and influential companies.
• Mentorship & Training:Receive guidance from experienced professionals at both WPP and Amazon.
• Cutting-Edge Technology:Utilize industry-leading tools and platforms, including WPP Open.
• Data-Driven Environment:Develop your analytical skills and contribute to data-driven decision making.
• Global Impact:Be part of a team that is shaping the future of marketing on a global scale.

HOW TO APPLY

Interested candidates are encouraged to submit their resume and cover letter to the talent team.

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Amazon x WPP Confidential 1

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