Performance Marketing Lead (Paid Social)

JR United Kingdom; City Of London; Hybrid; GBP 50,000 - 75,000; Full time

Job summary

A leading ecommerce retail business in London is seeking a Performance Marketing Lead to enhance their paid social strategy. The role involves driving performance marketing initiatives across platforms like Meta and TikTok, leading a team, and making data-driven decisions to scale the business effectively.

Qualifications

• Proven experience owning paid social performance at scale (ideally £200k+/month in spend).
• A proactive self-starter with a bias toward action and experimentation.

Responsibilities

• Lead the strategic direction of all paid social channels.
• Turn performance data into actionable insights.
• Manage and mentor a growing team of Paid Social Specialists.

Skills

Performance Marketing

Data Analysis

Creativity

Tools

Meta Ads Manager

TikTok Ads

Job description

Social network you want to login/join with:

Performance Marketing Lead (Paid Social), london (city of london)

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Client:

3Search

Location:

london (city of london), United Kingdom

Job Category:

Other

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EU work permit required:

Yes

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Job Views:

3

Posted:

16.06.2025

Expiry Date:

31.07.2025

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Job Description:

? Performance Marketing Lead (Paid Social)

Location: London (Hybrid)

Level: Mid-Senior

We are currently working with an ecommerce retail business in London.

They are looking for a Performance Marketing Lead to join their lean and ambitious team to help scale our digital growth engine. If you thrive in fast-paced environments, love performance marketing, and want to have a real impact on the direction of a brand, read on.

Paid Social is a huge growth area for the business, and they are looking for a real expert to come in and lead the strategy in this area.

? What You’ll Be Doing

Drive the Paid Social Strategy

Lead the strategic direction of all paid social channels—Meta, TikTok, and beyond. You’ll define the roadmap, test hypotheses, and continually optimise for scale and efficiency.

Own the Data, Drive the Decisions

Turn performance data into actionable insights. You’ll be hands-on with reporting, attribution, and testing frameworks to ensure we’re making smart, scalable decisions across platforms.

Lead a Small but Mighty Team

Manage and mentor a growing team of Paid Social Specialists. You’ll inspire, support, and bring the best out of them as we scale our media buying and creative output.

Partner Closely with Creative

Work hand-in-hand with our in-house and external creative teams to shape thumb-stopping ads. From briefing to testing, your strategic input will be vital to turning concepts into conversions.

? What We're Looking For

• Proven experience owning paid social performance at scale (ideally £200k+/month in spend).
• Deep knowledge of Meta Ads Manager and TikTok Ads
• A data-driven mindset with experience using attribution tools and creating actionable reporting.
• Passion for ad creative with the ability to brief, critique, and iterate content for performance.
• Comfortable leading a small team while also rolling your sleeves up.
• A proactive self-starter with a bias toward action and experimentation.

If you are interested in applying for the role, please use the link below or email [emailprotected] with your CV.