Performance Marketing Lead (9 month contract)

Canva; City Of London; On-site; GBP 70,000 - 90,000; Full time

Job summary

A global design technology company is seeking a Growth Marketing Manager for a fixed-term contract in London. The ideal candidate will manage performance media buyers, focus on local creative strategies, and utilize data insights. The position requires over 8 years of experience in Growth/Performance Marketing across Europe. This role offers a dynamic environment to make impactful marketing decisions.

Qualifications

• 8 years+ experience of managing Growth/Performance Marketing across Europe.
• In depth media experience and understanding of channel management.
• Ability to leverage data insights to drive business outcomes.

Responsibilities

• Oversee a new regionally embedded team to develop mid & lower funnel campaigns.
• Manage a group of creative strategists for effective media.
• Collaborate with data science to set and evolve targets.

Skills

Growth/Performance Marketing Management

Media Experience

Data Analysis

Process Optimisation

Goal Oriented

Job description

Job Description

Join the team redefining how the world experiences design.

Hiya, g'day, mabuhay, kia ora, 你好, hallo, vítejte!

Thanks for stopping by. We know job hunting can be a little time consuming and you’re probably keen to find out what’s on offer, so we’ll get straight to the point.

Where and how you can work

The buzzing Canva London campus features several buildings around beautiful leafy Hoxton Square in Shoreditch. While our global headquarters is in Sydney, Australia, London is our HQ for Europe, with all kinds of teams based here, plus event spaces to gather our team and communities. You’ll experience a warm welcome from our Vibe team at front of house, amazing home cooked food from our Head Chef and a variety of workspaces to hang out with your team mates or get solo work done. That said, we trust our Canvanauts to choose the balance that empowers them and their team to achieve their goals and so you have choice in where and how you work.

About the Group/Team

Marketing’s mission at Canva is for Canva to become “the most loved brand in the world”. Canva’s International Marketing Group is a diverse and distributed group of marketers who take this mission forward to drive user growth, brand awareness, and affinity in our priority international markets.

As part of the International Marketing Group, our Europe Marketing team for driving market-specific growth goals and comprehensive market strategies across Europe across a variety of functions - performance marketing, brand, events, partnerships, social, community engagement and other growth channels.

What you’d be doing in this role

Please note this will be a fixed term contract for 9 months.

As Canva scales change continues to be part of our DNA. But we like to think that’s all part of the fun. So this will give you the flavour of the type of things you’ll be working on when you start, but this will likely evolve.

At the moment, this role is focused on:

• Overseeing a new regionally embedded team of performance media buyers to develop & optimise mid & lower funnel campaigns to deliver against user growth & revenue targets
• Managing a group of creative strategists in role to unlock the most powerful lever to drive media effectiveness; truly local creative to drive maximum channel effectiveness and efficiency
• Ensuring channel needs are met and there is a connective thread across our media buying and creative development plans
• Partnering closely with Creative & Social teams to develop thumb stopping creative
• Collaborating closely with data science to set and evolve targets

You're probably a match if

• You have 8 years+ experience of managing Growth/Performance Marketing across Europe (ideally at both a market and regional level)
• You have hands‑on and in depth media experience and understand the technical aspect of channel management
• You have a clear understanding of the leading and lagging indicators and where to focus in leveraging a range of data insights to drive business outcomes
• You are a strong operator and can quickly spot areas for process optimisation to drive faster business outcomes
• You are goal oriented and performance obsessed!

Additional Information

Other stuff to know

We make hiring decisions based on your experience, skills and passion, as well as how you can enhance Canva and our culture. When you apply, please tell us the pronouns you use and any reasonable adjustments you may need during the interview process.

We celebrate all types of skills and backgrounds at Canva so even if you don’t feel like your skills quite match what’s listed above - we still want to hear from you!

Please note that interviews are conducted virtually.