Performance Marketing Executive

Foxtons; Brentford; On-site; GBP 28,000; Full time

Job summary

A leading real estate agency is seeking a Digital Marketing Expert to join its Performance Marketing team in Brentford. This newly created role will focus on website optimisation, customer acquisition, and utilizing data for strategic marketing initiatives. Candidates should have a strong background in CMS and SEO, excellent analytical skills, and a flair for copywriting.

Benefits

Comprehensive training programme

Career advancement opportunities

Vibrant company culture with social events

Diversity and inclusion networks

Paid day off for charity volunteering

Wellbeing package

Enhanced parental policies

Subsidised staff canteen and bar

Flexible working options

Qualifications

• 1+ years CMS experience required.
• 1+ years SEO experience required.
• Strong analytical thinker and attention to detail necessary.

Responsibilities

• Develop and optimise the Foxtons website.
• Create engaging content in collaboration with the content team.
• Monitor website performance using tools like GA4 and SEM Rush.

Skills

CMS experience

SEO experience

Microsoft Excel skills

Analytical thinking

Attention to detail

Copywriting skills

Job description

The Marketing Team acts as the centre of excellence for brand, analytics and results within Foxtons. The team is essential to the overall growth and development of the business by providing valuable awareness, analyses and insights to key stakeholders, and then acting with them to ensure deployment of activities. The team is rapidly expanding to support the overall strategic objectives of the business and is being heavily invested in with systems and personnel.

The team is constantly looking for ways in which we can raise the profile of Foxtons and enable the outcome of growth in revenue and profitability. The output of the department provides the foundation of all decision making across the business, working with key stakeholders within the business and across different departments including IT, marketing, sales and finance.

We are currently recruiting for a Digital Marketing Expert to assist with the development and delivery of Foxtons online strategy. Sat within the Performance Marketing team, this is a newly created role and supports the Head of Performance marketing to drive customer acquisition and conversion.

You will be responsible for the development, implementation, and optimisation of the Foxtons website. You must be technically minded, and data driven, with a strong grounding in CRM, SEO and optimised content. The ability to interrogate data in order to continuously optimise performance is key.

Key Responsibilities:

• Work within the custom CMS, uploading and editing content
• Maximise the customer experience & performance of the Foxtons website
• Develop and implement link building campaigns on foxtons.co.uk and via external sites
• Monitor website performance via GA4, SEM Rush, Backlink profiles and more
• Collaborate with the content team to create highly engaging content that’s relevant to both the customer and the wider real estate market

About You

Requirements:

• 1+ years CMS experience
• 1+ years SEO experience
• Strong Microsoft Excel skills
• Analytical thinker with a commercial mind-set
• High attention to detail
• Strong copywriting skills – desirable]

We offer:

• £28k salary
• Comprehensive, ongoing training programme
• Great career opportunities
• Vibrant company culture including paid-for social events
• Diversity and inclusion networks
• One paid workday a year to volunteer for a charity of your choice
• Wellbeing package including enhanced sick pay, free confidential counselling helpline, Mental Health First Aiders, and subsidised gym membership
• Enhanced parental policies, including generous shared parental leave
• Subsidised staff canteen and bar
• Flexible working

About Us

As London’s number 1 estate agency brand,* our customers choose us because we get it done. And we know it’s our people that make us so successful. In over 40 years serving London and the Home Counties, we have discovered a winning formula for creating driven and ambitious professionals. This includes the best training at every stage, market-leading technology and the opportunity to work alongside some of the industry’s most influential professionals.

Is it important for you to know our Corporate Social Responsibility before you apply? Great, it’s important to us too. Whether we’re providing LGBTQ+ safe spaces, stocking our offices from charitable water suppliers or engaging in fabulous local events, our 50+ offices across London play a key part in our communities. We also offer annual paid time off for employees to volunteer at a charity of their choice. Many choose to support our partner, Single Homeless Project. This is London's largest homelessness charity, making a difference in 10,000 Londoners’ lives across all 32 boroughs.

* TwentyCI data, 2023 v 2022 market share and market share growth of new instructions at a brand level