Performance Marketing Campaign Manager

ZipRecruiter; Chertsey; Hybrid; GBP 45,000 - 52,000; Full time

Job summary

A leading tech brand is seeking a Performance Marketing Campaign Manager to spearhead chat-based sales and engagement strategies across Europe. This hybrid role involves developing targeted chat marketing campaigns, optimizing chat effectiveness, and collaborating with teams to enhance customer experience. Ideal candidates will have a data-driven mindset focused on conversion and personalization.

Qualifications

• 3+ years’ experience in digital chat or messaging campaigns.
• Experience in personalisation and performance marketing.
• Great stakeholder skills for collaboration across teams.

Responsibilities

• Plan and deliver chat campaigns for flagship product launches across Europe.
• Work with CRM, product, and content teams for personalised messaging.
• Train chat agents and analyse feedback for continuous improvement.

Skills

Digital chat campaigns

Performance marketing

Stakeholder management

Personalisation

Customer-focused approach

Job description

Job Description

Performance Marketing Campaign Manager

Chertsey, Surrey (Hybrid)

£45,000 + bonus & benefits

Our client is looking for a Conversational Commerce Campaign Manager to lead chat-based sales and engagement campaigns across key digital channels like web chat, apps, and WhatsApp for a leading global tech brand.

You’ll be the driving force behind chat marketing strategies across multiple European markets—helping shape engaging, personalised experiences that convert browsers into buyers. If you're passionate about digital, data, and consumer behaviour—and know how to blend creativity with commercial outcomes—this is for you.

What You’ll Do:

Plan and deliver chat campaigns that support flagship product launches across Europe

Work with CRM, product, and content teams to create proactive, personalised messaging

Optimise chat scripts and sales flows to drive conversions and upsell opportunities

Train chat agents with best-practice tools and insights

Analyse performance data and customer feedback to continuously improve

Skills Needed

• 3+ years’ experience in digital chat or messaging campaigns (e.g. LivePerson, Sprinklr, Zendesk)
• A creative and data-led mindset, with experience in personalisation and performance marketing
• Great stakeholder skills – you’ll collaborate with teams across various European markets
• A curious, commercial, and customer-first approach

Bonus points for: Experience working with sales agents, chat automation, or European marketing campaigns!