Performance Marketing Associate

Bridebook - The No.1 Wedding Planning App; Greater London; Hybrid; GBP 28,000 - 38,000; Full time

Benefits offered by this job

Hybrid Working

Learning & Development budget

Employee Assistance Programme

Family-Friendly Policies

Cycle to Work Scheme

Sabbatical Leave

Working From Anywhere

Wedding Leave

Half-Day Wedding Anniversary Leave

Dog-friendly office

BB Summit events

Job summary

Bridebook, the UK’s leading wedding planning app, is seeking a junior Performance Marketing professional to grow with our hybrid London team. You will run paid campaigns across Google, Meta and TikTok, with guidance to build hands-on skills and deliver measurable growth.

You’ll analyze data to optimise campaigns, collaborate with Creative, Product, Content and Data teams, and continually test new strategies to improve performance.

Qualifications

• Highly analytical with data-driven decision making.
• Willing to take ownership and responsibility early in your career.
• Fast learner who can grasp new topics, tools and challenges.
• Curious and experimental, always seeking improvements.
• Proactive, organized, and able to manage multiple tasks.
• Detail-oriented with high-quality output.
• Commercially curious about how marketing drives growth.
• Collaborative and clear communicator.

Responsibilities

• Learn to build, launch and monitor paid campaigns across Google, Meta, TikTok and other channels.
• Support campaign performance and day-to-day optimisations against targets.
• Analyse performance data to spot trends, problems and opportunities for improvement.
• Support campaign testing across audiences, creatives, landing pages and campaign settings.
• Track campaign spend and support budget management and forecasting.
• Turn campaign data and test results into clear learnings and recommendations.
• Write and adapt ad copy and messaging across multiple channels.
• Work closely with Creative, Product, Content and Data teams to improve campaign performance.
• Build your knowledge of performance marketing through hands-on experience, coaching and experimentation.
• Explore how AI, automation and new technology can help us work smarter and improve performance.

Skills

Analytical

Ownership mindset

Quick learner

Curious & experimental

Proactive & organized

Detail oriented

Commercially curious

Collaborative communicator

Tools

Google Ads

Meta Ads

TikTok Ads

Job description

At Bridebook, we're digitising the wedding industry! Join us in transforming the wedding planning experience for engaged couples around the world.

Who is Bridebook anyway?

Bridebook is a SaaS and Marketplace scale-up business revolutionising the wedding industry. We are proud to be the UK’s number one wedding planning app and the ONLY global provider! Our mission is to make the wedding planning journey as happy as possible for engaged couples everywhere.

With over 90% of the world’s 7.5bn population expected to get married in their lifetime, the wedding industry is massive. It is 50% larger than the global taxi and food delivery markets combined, yet it sadly lags in digitalisation and lacks solutions for the modern-day needs of both couples and businesses.

So here’s Bridebook, set to disrupt the wedding industry

Our innovative platform is designed to make wedding planning effortless and stress-free. From personalised wedding checklists, budget management tools, a vast selection of venues and suppliers, and endless inspiration – couples can access it all at their fingertips. After recently becoming the first app of its kind to launch globally, Bridebook now enables couples to plan destination weddings anywhere in the world. This exciting expansion makes it a truly fantastic time to join us on our journey!

Our team is made up of talented creative, analytical, and tech-focused minds! We’ve collaborated with some fantastic partners including the Natural History Museum, Hilton, the Ritz, Etsy and Jimmy Choo, and have been featured 12 times on the App Store as well as being rated the number 1 app by Apple. Our investors are well known for supporting some previous successful unicorns such as Airbnb, Pinterest, Skyscanner and Tesla.

If you're looking for a Marketing role where you'll grow fast, get hands-on experience with data and take on real responsibility, this could be for you. We're not looking for someone who's already a performance marketing expert - we're looking for someone analytical, ambitious and curious, who loves solving problems and picks things up fast.

You'll join our Performance Marketing team and gain practical experience running paid campaigns across channels including Google, Meta and TikTok. With plenty of support and coaching along the way, you'll build new skills, take on increasing ownership of campaigns, and see the direct impact of your work.

Specific responsibilities will include:

• Learn how to build, launch and monitor paid campaigns across Google, Meta, TikTok and other channels.
• Support campaign performance and make day-to-day optimisations against agreed targets.
• Analyse performance data to spot trends, problems and opportunities for improvement.
• Support campaign testing across audiences, creatives, landing pages and campaign settings.
• Track campaign spend and support budget management and forecasting.
• Turn campaign data and test results into clear learnings and recommendations.
• Write and adapt ad copy and messaging across multiple channels.
• Work closely with Creative, Product, Content and Data teams to improve campaign performance.
• Build your knowledge of performance marketing through hands-on experience, coaching and experimentation.
• Explore how AI, automation and new technology can help us work smarter and improve performance.

We're looking for someone who is

• Highly analytical and excited by using data to understand problems and make decisions.
• Hungry for ownership and keen to take on meaningful responsibility early in your career.
• A quick learner who enjoys getting to grips with unfamiliar topics, tools and challenges.
• Curious and experimental, always asking questions and looking for ways to improve.
• Proactive and organised, with the ability to manage different tasks and priorities effectively.
• Detail-oriented, taking pride in producing accurate, high-quality work.
• Commercially curious and interested in understanding how marketing activity drives measurable growth.
• Collaborative and clear when communicating with others.

What if you’re a partial fit

We love hearing from anyone who is enthusiastic about changing the wedding industry and welcome candidates with different backgrounds and experiences! We prioritise grit, positivity, and the willingness to get stuck in, and encourage you to apply even if your experience doesn’t exactly match this job description.

Benefits

• 25 days of annual leave, with an extra day every year after three years (up to 30 days)
• Hybrid Working, we’d love to see you in twice a week, but you are free to come in more often if you’d like
• £500 per year Learning and Development budget
• Employee Assistance Programme to support your mental, physical and financial wellbeing
• Enhanced Family-Friendly Policies
• Cycle to Work Scheme
• One month fully paid Sabbatical Leave after five years in BB
• 2 weeks Working From Anywhere per year
• Wedding Leave (5 days paid)
• Half-Day Wedding Anniversary Leave
• An accessible, beautiful and dog-friendly office, with weekly breakfasts, communal lunches, alongside free snacks and more
• Yearly BB Summit and quarterly events to celebrate milestones!

London, Hammersmith (working hybrid, minimum 2 days a week)

One Team: Together we are better.

Keep Accelerating: We work smart.

Create Joy: We celebrate going above and beyond.

Equal employment opportunity

Research shows that women, neurodiverse individuals, and members of other under-represented groups tend to not apply to jobs when they think they may not meet every qualification, when, in fact, they often do! At Bridebook we are committed to creating a diverse and inclusive environment and strongly encourage you to apply.

So what’s next?

You’ll hear from our team within 2 weeks regarding your application. We believe in efficient and meaningful conversations, so you’ll be happy to hear there isn’t a whopping 7 stage process!

That’s all for now - see you on the dancefloor!