Perfect Store & Trade Marketing Manager

Versuni; United Kingdom; Hybride; GBP 70 000 - 90 000; Plein temps

Avantages offerts par ce poste

Hybrid working model

Top of the market pension scheme

Phone allowances

Healthcare package

Product discounts

Extensive holiday package

Company culture and international team

Résumé du poste

Versuni in the United Kingdom is seeking a seasoned Perfect Store & Trade Marketing Manager to lead year-round trade marketing plans with Key Account Managers and Marketing leaders. You will drive sell-out KPIs, develop shopper insights, coordinate retail activations across major retailers, and optimize ROI through data-driven decision making.

You’ll manage budgets, brief agencies for in-store campaigns, and collaborate with Category Managers and KAMs to grow category share while ensuring

Qualifications

• Bachelor's or Master’s degree required.
• 5+ years experience in Trade Marketing or Sales.
• Knowledge of trade marketing disciplines and development of promotional merchandise and POS materials.
• Strong understanding of digital performance metrics.
• Ability to build relationships with customers and understand market dynamics.
• Strategic, long-term thinking with daily operational drive.
• Experience managing budgets and maximizing ROI.
• Excellent communicator with internal and external stakeholders.
• Commercial talent with a results-driven mindset.
• English language proficiency in both written and spoken form.

Responsabilités

• Create, implement and evaluate year-round Trade Marketing plans with KAMs and Marketing managers.
• Own Sell out KPIs and forecast in collaboration with teams.
• Develop channel specialist insights from market data and retailer sell-out data.
• Lead trade activation plans covering assortment, price, promotion, presentation and communication.
• Drive joint business plans and translate targets into concrete actions.
• Brief agencies for in-store activations across hundreds of stores.
• Monitor in-store execution and set improvement targets by trade area.
• Manage Sponsored Products and Display campaigns for key retailers.
• Evaluate trade activities to optimize ROI and budget usage.
• Communicate activities to field force and build merchandising guidelines.

Connaissances

Strategic thinking

Trade marketing

Budget management

Digital analytics

Relationship building

Communication

Creativity

Stakeholder management

Formation

Bachelor or Master’s degree

Description du poste

Job Title: Perfect Store & Trade Marketing Manager

Location: GB

The impact you’ll make:

• Create, implement and evaluate the year-round Trade (Shopper) Marketing plans, in close cooperation with the Key Account Managers and Marketing managers
• Jointly responsible for Sell out KPIs and forecast;
• Build expertise of a channel specialist based on shopper insights, market data and best practices, stock & sell-out data from retailers and identify biggest growth opportunities for the channel (working with retailers such as John Lewis, Argos, Currys, AO, Amazon, Costco);
• Lead the creation of trade activation plan for key categories in a channel under responsibility taking into account channel specifics and tailor made approach covering- assortment, price, promotion, presentation and communication (in-out of store);
• Able to create, manage and drive joint business plans, transforming budgeted targets into specific strategy and actions;
• You’ll brief our agency on in-store activations in hundreds of stores in Currys, John Lewis' and others.
• Perfect Store execution: Constant monitoring of Philips in-store position (in-store excellence) online and offline, setting improvement targets in each trade area and driving actions to close gaps;
• Managing Sponsored Products and Display online campaigns for our key retailers
• Evaluate all trade activities and events in order to optimize the investment and achieve best ROI;
• Manage Channel / Account A&P trade budget and jointly manage the account P&L in order to grow Gross Margin (in value and in % of revenue)
• Communicate trade activities to field force and create merchandising guidelines and tools to support in store excellence;
• In cooperation with the Category Managers, partner and support Key Account Managers in selling the concept of activities to retailers via trade argumentation (how Philips activation is growing category) and on-going contact with your counter parts.
• Responsible for retail training, customer POS and conceptual selling (trade decks, etc);
• Interacts with direct Trade Shopper Marketing colleagues within the UK and Ireland organization but also with the District North Trade Shopper Marketing team. Inspire and share best practices.

The skills and knowledge you’ll bring:

• Bachelor or Master’s degree
• 5+ years experience in Trade Marketing or Sales position
• Knowledge and experience of Trade Marketing disciplines and development of promotional merchandise and POS materials
• Strong understanding and know-how of digital performance metrics and environment
• Able to build relationships with customers to fully understand the market and implement trade marketing solutions
• Strategic, long-term thinking and planning but also operationally driving the daily business
• Experience of managing budgets and maximizing ROI
• A great communicator able to build strong relationships with both internal and external stakeholders
• Commercial talent that thinks in creative solutions driven by results
• Dedicated, enthusiastic, innovative, and proactive
• English language both conversation and written

What we’ll give you in return:

• Competitive base salary | benchmarked against global industry and market leaders (locally relevant)
• Performance and KPI -based Sales Incentive | rewarding those who dare and achieve more
• Top of the market pension scheme | with higher-than-average company contributions
• Phone allowances | to support your daily commute, home office setup & business connectivity
• Hybrid working model | effectively combining working from the office & home, depending on team dynamics and personal needs
• Extensive holiday package | additional care and development days, extensive maternity / paternity leave & possibility to purchase days
• Healthcare package
• Product Discounts | on all Versuni products which are sold under the Philips brand and our other brands
• High growth environment | offering exciting learning and career development perspectives beyond your first role
• Inclusive working culture and family spirit | we embrace our international community & diversity as competitive advantage

Ready to make an impact?

From developing game-changing air fryers to perfecting the art of coffee making, Versuni’s purpose is turning houses into homes — and we’re calling on your talent to bring it to life. Join our global team of 6,000+ passionate individuals, work with world-class brands, and shape the future of home living. We’re ready for you — are you ready for us?