Paid Social Executive

Soar With Us; Greater London; Hybrid; GBP 55,000 - 85,000; Full time

Benefits offered by this job

25 days holiday

Private health insurance (Vitality)

Life insurance

Cash plan

Company pension

Hybrid working

Work abroad option up to 30 days

Professional development support

Regular team socials

Job summary

Soar With Us in the UK is seeking a Paid Social Executive to own and drive ROAS for an e-commerce client portfolio. You will manage Meta and TikTok ads with a focus on end-to-end account ownership and strategy execution.

Ideal candidates have hands-on experience scaling budgets at scale (250k+ per month), deep knowledge of Shopify/DTC, and a proactive, insights-driven mindset. Hybrid options available.

Qualifications

• Experience running Meta Ads for e-commerce brands.
• Ability to own budgets of $250k+/month.
• Knowledge of Shopify and DTC ecommerce essential.
• TikTok ads experience is a plus.
• Own end-to-end account strategy and execution.

Responsibilities

• Own day-to-day performance of ad accounts in your POD (Meta primary, TikTok as needed).
• Audit accounts and use data to inform strategy and optimisations.
• Partner with Growth Strategist to translate strategy into actions.
• Test and scale creative internally and externally.
• Provide pacing updates against monthly goals with commentary.
• Report learnings and future direction to Growth Strategist.
• Ensure actions align with KPIs and maintain account hygiene.

Skills

Meta Ads management

TikTok Ads experience

E-commerce DTC

Shopify experience

Budget ownership

Analytical mindset

Tools

Triple Whale

Job description

Paid Social Executive

Function: Media Buying | Meta & TikTok Ads | Acquisition Strategy

Responsibility: Own and drive return on ad spend for a portfolio of e-commerce clients Reports to: Growth Strategist

Location: Remote/Hybrid options

About Us:

Founded in 2019 by Olly Hudson and Joe Marston, Soar With Us has rapidly grown into one of the UK's premier advertising agencies for e-commerce brands. Our team manages significant Meta and TikTok ad spend for DTC brands spanning supplements, skincare, fashion, and home care.

As part of our next growth phase, we're evolving what we look for in this role. We're no longer looking for someone who simply implements a brief — we're looking for someone who can own an ad account end-to-end: understanding its working mechanics, translating strategy into execution, and making the account their own.

What you’ll do:

• Own the day-to-day performance of ad accounts within your POD, predominantly on Meta (with some TikTok depending on client mix).


• Audit ad accounts and use account/Triple Whale data to inform ongoing strategy and optimisations — not just execute what's handed to you.


• Partner with the Growth Strategist to translate high-level paid social strategy into concrete account actions.


• Effectively test and scale creative, both internally and externally produced.


• Understand each client's targets and provide clear, proactive updates — including pacing updates (e.g. Monday and Friday) against monthly goals, with commentary on the bigger picture, not just the numbers.


• Report to the Growth Strategist on key learnings, bottlenecks, and recommended future direction for each account.


• Ensure every action taken in an account is grounded in the objectives and KPIs the Growth Strategist has set.


• Maintain thorough ad account hygiene through clear structure and naming conventions

What you’ll bring:

• Experience running Meta Ads at a high level for e-commerce brands (TikTok experience is a plus but not essential). Years of experience matter less than the level of budget and ownership you've held —


• We're looking for people used to leading budgets of $250k+/month, not just years in a seat.


• Experience across a range of DTC categories (e.g. supplements, skincare, fashion, home care) is a plus.


• Understanding of Shopify and DTC e-commerce.


• Exceptional research skills to adapt quickly to varied client needs.

Why Join

• 25 days holidayplus public holidays, an extra paid day off on your birthday, and an additional day per year after 2 years' service (up to 30 days)


• Private health insurance (Vitality)and 50% off gym memberships


• Life insuranceincluding unlimited 24/7 GP access


• Cash planclaim back dental, eye care, physiotherapy and counselling costs


• Company pension


• Hybrid working, plus the option to work abroad for up to 30 days at a time


• Professional development support


• Regularteam socialsand a peer-to-peer kudos/rewards system