Paid Social Account Manager

Whytematter; Belfast City District; Hybrid; GBP 40,000 - 60,000; Full time

Benefits offered by this job

Four-day working week

Hybrid working

33 days annual leave

Birthday day off

Private medical insurance

Employer pension contributions

Ongoing training and career developmen

Social events

Job summary

Whytematter in Belfast is seeking a Paid Social Account Manager to lead paid social campaigns across Meta, TikTok, LinkedIn and more for a mix of B2B and ecommerce clients. You'll shape strategy, test ideas, collaborate with creative teams, and contribute to client performance while enjoying a four-day working week, hybrid setup and a strong benefits package.

Whether you’re in an agency or have hands-on paid social experience in-house, this is a brilliant step to advance your career in a

Qualifications

• Hands-on paid social experience (minimum 1 year).
• Strong knowledge of Meta Ads; exposure to TikTok/LinkedIn preferred.
• Understanding of objectives: lead gen, conversions, ecommerce, retargeting.
• Ability to analyse campaign performance and make data-led recommendations.
• Good communication and client-relations skills.
• Proactive, creative approach with interest in digital marketing.

Responsibilities

• Plan, build and optimise paid social campaigns across Meta, TikTok, LinkedIn and other platforms.
• Manage advertising budgets and ensure strong performance and ROI.
• Develop creative campaign strategies for B2B and ecommerce clients.
• Analyse performance data and identify opportunities to improve results.
• Test new audiences, formats and campaign approaches.
• Collaborate with creative teams and content creators on social advertising.

Skills

Paid social

Meta Ads

TikTok

LinkedIn

Campaign planning

Budget management

Analytics

Client relationship

Creative thinking

Tools

GA/GA4

Job description

Paid Social Account Manager

Location: Belfast | Hybrid Working
Working Week: 4 Days

Ready for a new challenge in Paid Social? How does a four-day working week sound?

Whytematter is delighted to be partnering with a multi-award-winning digital performance marketing agency in Belfast to recruit a talented Paid Social Account Manager.

This is a fantastic opportunity to join an established, forward-thinking agency that works with ambitious brands across a range of industries, delivering creative, results-driven digital campaigns.

And one of the biggest attractions? A genuine four-day working week, hybrid flexibility and an excellent benefits package!

We're looking for someone who loves paid social, enjoys getting creative with campaigns and wants to be part of a collaborative team where their ideas are valued.

Whether you're already working in an agency or have gained hands‑on paid social experience in-house, this could be a brilliant next step.

The Opportunity

You’ll take ownership of paid social campaigns for a varied portfolio of B2B and ecommerce clients, working across platforms including Meta, TikTok, LinkedIn and more.

This isn’t a role where you’ll simply be managing campaigns and reporting on numbers. You’ll have the opportunity to influence strategy, test new ideas, work closely with creative specialists and genuinely make an impact on client performance.

You’ll also work alongside experienced PPC, SEO and digital specialists, giving you the opportunity to broaden your knowledge and develop your career.

What You’ll Be Doing

• Planning, building and optimising paid social campaigns across Meta, TikTok, LinkedIn and other platforms.


• Managing advertising budgets and ensuring campaigns deliver strong performance and return on investment.


• Developing creative campaign strategies for a range of B2B and ecommerce clients.


• Analysing performance data and identifying opportunities to improve results.


• Testing new audiences, creative formats and campaign approaches.


• Working with creative teams and content creators on engaging social advertising, including video and UGC.


• Building strong client relationships, presenting results and offering recommendations.


• Collaborating with PPC, SEO and wider digital teams to deliver integrated marketing strategies.


• Staying ahead of emerging paid social trends and platform developments.

What We’re Looking For

We’re keen to speak with candidates who have:

• At least one year's hands‑on experience managing paid social advertising campaigns.


• Strong knowledge of Meta Ads, with exposure to platforms such as TikTok or LinkedIn.


• An understanding of campaign objectives including lead generation, conversions, ecommerce sales and retargeting.


• Confidence analysing campaign performance and making data‑led recommendations.


• Good communication skills and the ability to build relationships with clients.


• A proactive, creative approach and a genuine interest in digital marketing.

Previous agency experience would be advantageous, but isn’t essential. Experience with ecommerce campaigns, Google Analytics, PPC, SEO or UGC content would also be beneficial.

Most importantly, we’re looking for someone who is enthusiastic, curious and keen to continue developing their skills.

Why Consider This Opportunity?

This agency really does offer an impressive package, including:

• Four-day working week – giving you more time to enjoy life outside work.


• Hybrid working – offering greater flexibility.


• 33 days' annual leave, including public holidays, increasing with service.


• An additional day off for your birthday.


• Private medical insurance.


• Employer pension contributions.


• Ongoing training and career development.


• A supportive, collaborative team with regular social events.


• The opportunity to work with exciting brands within an award-winning agency environment.