Paid Social Account Executive

GroupM; London; On-site; GBP 30,000 - 50,000; Full time

Job summary

Join a forward-thinking company as a Paid Social Executive, where you will play a vital role in shaping impactful campaigns for a luxury watch brand. Collaborating closely with an account manager and internal teams, you'll be involved in planning, buying, and optimizing paid social strategies. This position offers a unique opportunity to innovate and gain expertise across digital channels, with a strong focus on lead generation and branding initiatives. If you are passionate about digital media and eager to make a difference, this role is perfect for you!

Qualifications

• Experience or interest in digital media is essential.
• Prior paid social knowledge preferred with certifications.

Responsibilities

• Support planning and implementation of paid social campaigns.
• Daily monitoring and optimization of campaign performance.
• Deliver insightful client reporting and analysis.

Skills

Digital Media Experience

Paid Social Knowledge

Excel

PowerPoint

Attention to Detail

Education

Any Academic Background

Tools

Scripts and APIs

Job description

About Wavemaker

We believe there always is a better way to grow. We positively provoke growth for our clients by reshaping consumer decision-making and experiences through media, content, and technology. The Wavemaker way is globally consistent. Fuelled by the world’s most powerful consumer data, we understand where and how marketing can intervene decisively to help brands win more sales.

Our name is our mission and our method. To make waves, you need to be provocative, even fearless. We do our best work for brave brands and people who want to be challenged to go further and faster. We know it’s not easy, but if it’s in you, we will get it out of you.

Our 7,600 people across 90 markets provoke growth for some of the world’s leading brands and businesses. Our attitude of Positive Provocation is enabled by:

• Deep knowledge we have of our clients’ business
• Confidence to challenge what’s gone before
• The support to go further than we thought possible

We are a part of GroupM, WPP’s global media investment management company. Discover more on wavemakerglobal.com, Twitter, and LinkedIn

Job Title: Paid Social Executive

Reporting to: Paid Social Account Manager

Role context:

Working collaboratively with the account manager as well as several other internal stakeholders, the candidate will support in the delivery of planning, buying, and optimizations across paid social. The successful candidate will be working on one of Wavemaker's largest global clients, a market-leading luxury watch brand who are embarking on a new journey of centrally activated, multi-market campaigns. We will be working closely with them on setting the process and beginning to activate a variety of different campaign initiatives across 2023, focusing on lead-generation and branding campaigns.

The account offers a strong opportunity to innovate and build broader expertise across digital channels, with the clients open to testing and learning from new platforms, audiences, and tactics.

Responsibilities:

• Channel planning support, primarily providing insights to feed into all elements of client strategy and planning
• Paid social campaign set up and implementation in line with best practice
• Daily monitoring and optimisation of paid social performance against KPI’s
• Support on delivery of client reporting of media performance, ensuring timely, insightful, performance-focused analysis and actionable insights
• Support on the day-to-day QA process across all activation, minimizing error and risk and ensuring consistent and accurate adherence to process
• Driving automation through use of scripts and APIs
• Support forecasting new projects and campaigns
• Direct client servicing exposure
• Ensuring financial process is adhered to and budgets are managed effectively across campaigns
• Build productive internal relationships across the agency

The candidate:

• Experience or interest in digital media
• Prior paid social knowledge preferred, with current dated certifications
• Diligence in delivering against pre-agreed timescales
• Attention to details with an effective and efficient working style
• Experience with Excel and PowerPoint
• All academic backgrounds will be considered
• Additional language skills are not mandatory but advantageous

Contact Information:

Wavemaker, SEA CONTAINERS, 18 UPPER GROUND, London, SE1 9ET, United Kingdom

Phone: [phone]

Website: www.wavemakerglobal.com

A GroupM Company

Registered Office: Wavemaker Global Limited, Sea Containers, 18 Upper Ground, London SE1 9ET

Registered in England No. 4078556 VAT Reg. No. 512 5421 86