Paid Media Manager - Meta & Google

The Creative Composite; Manchester; Hybrid; GBP 32,000 - 43,000; Full time

Benefits offered by this job

Equity shares

Bonus opportunities

Office near Manchester city centre

Hybrid working (4 days in-office + Fri

Job summary

The Creative Composite is seeking a driven paid media specialist to own strategy, performance and growth of Meta Ads and Google Ads for dental clients in the UK. You will connect ads, creative, landing pages, messaging, targeting and conversion data to deliver high-quality leads and measurable ROI.

As a hands-on role, you will manage budgets, tests and scaling opportunities while continuously improving targeting, creative and conversion rates.

Qualifications

• Proven hands-on experience managing multiple Meta Ads and Google Ads at a time.
• Experience developing and executing paid media strategies.
• Experience managing multiple client accounts, ideally within an agency.
• Strong understanding of ROAS, ROI, CPL, CPA, CTR, CPC and conversion rates.
• Experience with campaign testing, optimisation and scaling.
• Understanding of landing pages, conversion funnels and tracking.
• Experience working with reporting and analytics tools.
• Desirable: Experience with GA4, Google Tag Manager, Meta Ads Manager, or working within healthcare/dental marketing.

Responsibilities

• Own paid media strategy across Meta and Google.
• Build, launch, manage and optimise campaigns.
• Decide what to test and why.
• Manage budgets and identify scaling opportunities.
• Analyse performance and understand the “why” behind the numbers.
• Improve targeting, creative, messaging and conversion rates.
• Work with Creative and Client Delivery to align campaigns.
• Use sales feedback to improve lead quality.
• Turn campaign data into clear actions and recommendations.
• Develop repeatable processes and strategies across client accounts.
• Report and deliver.

Skills

Paid media

Meta Ads

Google Ads

Campaign management

Budget management

Performance analysis

Lead quality focus

Tools

GA4

Google Tag Manager

Meta Ads Manager

Job description

Trusted by over 120 dental practices across the UK and Ireland

At The Creative Composite, we’re not a traditional agency chasing volume. We partner with ambitious dental brands to deliver high-impact social media, content, and creative solutions that drive measurable growth

As we continue to scale, we’re looking for a driven individual to own the strategy, performance and growth of paid media campaigns across Meta Ads and Google Ads

This is a hands-on role for someone who doesn’t just manage campaigns, but understands why they are performing, what needs to change and how to scale them profitably.

You’ll connect ads, creative, landing pages, messaging, targeting and conversion data to deliver high-quality leads and measurable ROI for our clients.

Core Responsibilities

• Own paid media strategy across Meta, Google
• Build, launch, manage and optimise campaigns
• Decide what to test and why
• Manage budgets and identify scaling opportunities
• Analyse performance and understand the “why” behind the numbers
• Improve targeting, creative, messaging and conversion rates
• Work with Creative and Client Delivery to align campaigns
• Use sales feedback to improve lead quality
• Turn campaign data into clear actions and recommendations
• Develop repeatable processes and strategies across our client accounts
• Report and deliver

KPIs/Success Metrics

• ROI and ROAS
• Conversion rates
• Lead quality and sales conversion
• Campaigns launched accurately and on schedule
• Reduction in wasted ad spend

Who you are
You’re analytical, commercially minded and hands-on, with a genuine interest in understanding what makes campaigns perform.

• Curious and data-driven – you dig into the “why”
• Strategic but comfortable working directly in the platforms
• Test-focused and confident making decisions
• Highly organised and able to manage multiple accounts
• A strong communicator who can explain performance clearly
• Proactive and accountable for results
• Collaborative and comfortable working with creative, content and client teams

Ideal Background

• Proven hands-on experience managing multiple Meta Ads and Google Ads at a time
• Experience developing and executing paid media strategies
• Experience managing multiple client accounts, ideally within an agency
• Strong understanding of ROAS, ROI, CPL, CPA, CTR, CPC and conversion rates
• Experience with campaign testing, optimisation and scaling
• Understanding of landing pages, conversion funnels and tracking
• Experience working with reporting and analytics tools

Desirable: Experience with GA4, Google Tag Manager, Meta Ads Manager, or working within healthcare/dental marketing.

Compensation

• Competitive base salary £37K
• Equity: Employee option shares, distributed between the senior team and employees
• Opportunity to directly shape and scale a growing creative business

Why Join The Creative Composite

• Direct influence on the growth and direction of the business
• Equity participation aligned with long-term success
• Opportunity to build something meaningful, not just sell a service
• Creative, ambitious, and flexible working environment
• Casual dress code
• Exciting and dynamic start-up culture
• Fun friendly team
• Bonus opportunities
• Structured growth & development support – regular check-ins, progression planning, and dedicated career catch-ups to help you grow with clarity and confidence.
• 20 Days holiday + bank holidays a year – with an increase per day for every year worked (up to 5 days)
• Dedicated office, 5 min walk to Manchester city centre

We love building a creative and digital agency where strategy & creativity drive everything we do. We are on a clear mission to be the best dental marketing agency there is with the best team of creatives, strategists & problem-solvers and having a lot of fun along the way! We’re a team of creative thinkers, strategists, and storytellers helping ambitious dental practices & brands stand out online. If you’re full of ideas, love creating meaningful content, and want to make real impact through creative marketing, you’ll fit right in.

Team Days Out (Like Go Ape!)

Private Cinema Trips

Office Vibes

Winning Awards

Team celebrations

Enjoying Manchester in the sun

Why choose The Creative Composite for your next career move?

Don’t just manage accounts. Drive an industry forward.
At The Creative Composite, we aren’t a generic agency spinning plates for 50 different industries. We are specialists. We combine deep clinical insight with cutting-edge digital strategy to scale the UK’s leading dental practices.
If you are a specialist marketer, creator, or strategist who hates corporate bureaucracy and loves seeing the direct impact of your work, you belong here.

01

Your health comes first. We’ll cover your gym membership and give you access to free GP appointments, counselling, and wider wellbeing support for you and your family, along with additional resources to help you feel your best.

02

Regular 1-1 check-ins, clear progression planning, and dedicated career catch-ups designed to support your growth with clarity and confidence. As a growing business, we also offer rewards and bonus opportunities along the way to recognise your impact as we scale and offer paid for training courses that help you on your professional journey. In a fast-moving environment, you’ll have structured support to help you develop, stay focused, and move forward with purpose.

03

Hybrid Working

A dedicated office just 5 minutes from Manchester city centre, with a 4-day in-office working week and Fridays working from home. At The Creative Composite, no two days are the same — whether you’re out visiting clients, attending workshops, or stepping away for a walk to spark new ideas, every day brings something different.

04

Team socials & days out

We make sure there’s a healthy balance of fun built into both our day-to-day and monthly calendar. From Go Ape adventures and pub quizzes to private cinema nights and team socials, we regularly get together outside of work. We’re a close-knit, young team who genuinely enjoy spending time together and finding out next favourite food spot.

05

Food & Drinks

We’ll keep you fuelled throughout the day with an onsite fresh coffee machine, soft drinks, fresh fruit, sweet treats, and birthday surprises. We also love exploring new coffee spots and local treats, often heading out together for company lunches.

06

Growth with purpose

Be part of something meaningful. At The Creative Composite, we believe success should create positive impact beyond business growth alone. That’s why we offer company-funded charitable donations on a monthly basis, giving every team member the opportunity to support causes that genuinely matter to them. As we grow, we want to build a company that not only drives the future of dentistry, but also contributes positively to the wider world.

The TCC team

Founder

Operations Manager

Eleanor Harper

Account Manager

Account Manager

Jake Khosla

Meta Ads Manager

SEO Manager

Jim Weir

Content Creator & Videographer

Dean O'Brien

Head of Business Development

Social Media Manager

Isaac Inglis

Videographer/Content Creator

Video Editor

Rollynd Anne Aldea

Executive Assistant

Not quite the role for you but what to showcase your skills and join the team? Email [e-mail] if you have any quesitons or simply want to send your CV across