Paid Media Executive

JR United Kingdom; Manchester; On-site; GBP 25,000 - 35,000; Full time

Job summary

A thriving digital growth agency in the healthcare sector is seeking a Paid Media Executive to join their team in Manchester. This hands-on role involves delivering localised campaigns and driving performance across multiple channels. As a key player in the agency's growth, you'll work closely with a seasoned Digital Leader and have the opportunity to enhance your skills in a supportive environment, with flexible working options and substantial employee benefits.

Benefits

25 days holiday + bank holidays + your birthday off.

Flexible working over Christmas / New Year.

Budget for tailored learning plan.

Company laptop.

Pension contributions.

Anywhere August – work anywhere in the world.

One Friday off per month (paid).

Qualifications

• Experience as a Paid Media Executive or Associate.
• Knowledge of digital marketing campaigns.
• Familiarity with creative strategy and landing page structures.

Responsibilities

• Deliver localised paid media campaigns across various platforms.
• Manage performance and optimise towards KPIs.
• Lead campaign launches for new clients and services.

Skills

Paid Media Management

Campaign Optimization

Creative Strategy

Digital Marketing Knowledge

Problem Solving

Tools

GA4

Google Search Console

Google Tag Manager

Job description

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We’ve partnered with a digital growth agency in the fast-growing healthcare space. Our client crafts digital experiences for healthcare businesses across the UK, building digital growth programmes that align with client growth.

You will learn from a very experienced Digital Leader. Boosted by current growth trajectory, there is an opportunity to step into a management position as the company grows.

As a digitally focused agency, they work across the entire Conversion Rate Optimisation spectrum. This can include web and UX, social, paid media, SEO, CRM and email.

Employee development is seen as core to their success – so this is a good chance to learn new and brush up on existing skills. Additionally, as a startup they offer great work-life balance including the ability to work remotely.

The role

This is a hands-on Paid Media Executive role, suitable for someone looking to develop their career in paid media and develop new skills along the way.

The Paid Media Executive will play a key role in the delivery of localised media campaigns across both paid search and paid social.

The role of a Paid Media Executive:

• Deliver localised paid media campaigns across Google, Meta, Bing, TikTok, LinkedIn, and AdRoll.
• Stay apprised with new technology and opportunities to further our innovation in the paid media space.
• Manage paid media performance across multiple accounts, ensuring monthly spend aligns with budgets and optimising towards KPIs.
• Feedbackon campaign performance, trends, and actionable insights to the team.
• Lead campaign launches for new clients, promotions, and new services - including setup, ad copy, and tracking.
• Implement creative and ad copy refreshes that lead to increased engagement and performance.
• Complete monthly and quarterly audits and execute on key recommendations.
• Troubleshoot technical issues with support teams.

A Paid Media Executive should have:

• Experience working as a Paid Media Executive or Paid Media Associate – setting up, managing and optimising accounts.
• Knowledge of GA4, Google Search Console and Google Tag Manager
• Experience working with both paid search and paid social channels.
• Experience with creative strategy and landing page structures to enhance campaign performance.
• Exposure to digital marketing channels, especially local campaigns.

The perks

• 25 days holiday + bank holidays + your birthday off.
• Flexible working over Christmas / New Year in addition to holiday allowance.
• A budget for tailored learning plan, including industry events.
• Company laptop.
• Pension contributions.
• Anywhere August – work anywhere in the world, every August.
• One Friday off per month (paid).

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