Paid Media Director

ThePlaceToBe; Manchester; Hybride; GBP 40 000 - 52 000; Plein temps

Résumé du poste

ThePlaceToBe is looking for a Paid Media Director to join our Manchester City Centre team. Hybrid work four days a week with a vibrant agency environment handling multi-channel paid campaigns for high-profile brands.

You will lead a small paid media team, shape strategic planning, and drive activation across Google Ads, Meta, TikTok and more, ensuring campaigns align with client goals and offline efforts.

Qualifications

• Experience in a Paid Media focused role with strong Paid Search and Paid Social
• Proficient with Google Ads, Meta, TikTok, Snapchat and similar tools
• Strong numerical skills with MS Excel and Google Analytics
• Ability to manage and review a team, delegate tasks, conduct performance reviews
• Confident in speaking with clients and leading meetings
• Experience in a Digital Marketing Agency environment is advantageous
• Ability to manage large digital ad spends
• Understanding of the wider Paid Media sphere including Paid Social, Display and Affiliates
• Must be able to commute to Manchester City Centre four days a week

Responsabilités

• Plan Paid Media strategy across Google Ads, Bing Ads, Meta, TikTok for flagship clients
• Manage digital marketing spends in the thousands per month
• Regularly liaise with clients to update on campaign performance
• Present ideas to Senior Leadership to grow the department
• Coordinate with integrated media teams to align Paid campaigns with Offline elements
• Directly manage a team of 2 (1 Manager, 1 Assistant)
• Collaborate with creative teams to ensure visuals align with strategy and activation

Connaissances

Paid Media

Paid Search

Paid Social

Team leadership

Budget management

Outils

Google Ads

Meta (Facebook)

TikTok

Snapchat

Google Analytics

MS Excel

Description du poste

Paid Media Director

£40k - £52k

Manchester City Centre - 4 days a week - Hybrid

ThePlaceToBe are excited to be working closely with a marketing agency that specialise within the world of media. These guys offer services such as PPC, Paid Social, Display, OHH, Print and much more. This agency work with wide range of exciting household named brands.

About the role...

As a Paid Media Director, you'll join a growing Paid Media department and assist with the activation and strategic planning of Paid Media campaigns for a selection of the agency's key clients and looking after a team of specialists

What you'll be doing day to day...

• Plan strategy of Paid Media across GoogleAds, BingAds, Meta, TikTok etc across a selection of agency's flagship clients
• Manage digital marketing spends into the thousands per month
• Liaise with clients regularly to ensure that are update on campaign performance
• Present ideas to Senior Leadership to ensure the department is being grown and developed
• Partnership with the integrated media departments, ensuring Paid campaigns align with Offline (OOH etc) elements
• Directly manage a team of 2, 1 Manager and 1 Assistant
• Work with the creative departments and ensure visuals align against strategy and activation

About you...

To be considered for this Paid Media Director role you must have a passion for all things Biddable Media

• Previous experience within a Paid Media focused role, with a strong background specifically within Paid Search and Paid Social
• Strong experience using tools such as, GoogleAds, Meta, TikTok, Snapchat and many more
• Have strong numerical skillset with working experience of MS Excel and Google Analytics
• Ability to manage a team, delegate tasks and conduct performance reviews
• Be confident enough to speak to clients regularly and take lead upon meetings
• Digital Marketing Agency experience (not essential)
• Be able to manage large digital spends

• Understanding of the wider Paid Media sphere (Paid Social, Display and Affiliates)
• You must be able to commute to Manchester City Centre, 4 days a week