Outreach Specialist/Cold Email Expert

JR United Kingdom; Peterborough; On-site; GBP 30,000 - 45,000; Full time

Job summary

A leading sales engagement platform is seeking an Outreach Specialist/Cold Email Expert in Peterborough. This role involves developing email campaigns, integrating AI for optimization, and collaborating with various teams to drive growth. Ideal candidates will have strong experience in AI and automation within a startup environment.

Qualifications

• Strong experience with AI, prompting, LLM integration.
• Proficient in APIs for SaaS/marketing/CRM tools.
• Comfortable in a startup environment.

Responsibilities

• Develop and own client email campaigns and automation pipelines.
• Collaborate with Product, Marketing, and Growth teams.
• Integrate AI models for automation and personalization.

Skills

AI

Email-based outbound

APIs proficiency

Automation systems

Job description

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Outreach Specialist/Cold Email Expert, Peterborough

Client: Instantly.ai

Location: Peterborough, United Kingdom

Job Category: Other

EU work permit required: Yes

Job Views:

4

Posted:

26.06.2025

Expiry Date:

10.08.2025

Job Description:

About Instantly:

Instantly.ai is one of the fastest-growing and most loved sales engagement platforms, trusted by over 35,000 teams worldwide. Our platform combines AI-powered lead generation, seamless campaign automation, inbox deliverability, and real-time analytics to transform how teams find, engage, and close high-value leads.

What You’ll Do:

• Develop and own client email campaigns, automation pipelines, and GTM workflows.
• Collaborate deeply with Product, Marketing, and Growth teams to launch new initiatives and A/B experiments.
• Integrate AI models (e.g., OpenAI, Anthropic) for prompting, personalization, and smart automation.
• Automate everything from lead enrichment to deliverability and campaign optimization.
• Scale systems reliably to support rapid growth and high-volume usage.
• Help set up campaigns and automations for our VIP clients.

What We’re Looking For:

• Strong experience with AI, prompting, LLM integration, and automation systems.
• Strong experience with email-based outbound.
• Proficiency in APIs — especially for SaaS/marketing/CRM tools.
• Comfortable in a startup environment: own your scope, move quickly, iterate often.