Outreach Specialist/Cold Email Expert

JR United Kingdom; Bedford; On-site; GBP 35,000 - 55,000; Full time

Job summary

A leading sales engagement platform, Instantly.ai, is seeking an Outreach Specialist/Cold Email Expert. This role focuses on developing innovative email campaigns and leveraging AI for automation. Ideal candidates possess strong experience in AI integration, outbound email strategies, and thrive in a dynamic startup environment.

Qualifications

• Strong experience with AI and automation systems.
• Proficiency in email-based outbound campaigns.
• Comfortable working in a startup environment, adapting quickly.

Responsibilities

• Develop and manage client email campaigns and automation pipelines.
• Collaborate with product and marketing teams on new initiatives.
• Integrate AI models for enhanced campaign performance.

Skills

AI

Email-based outbound

Automation systems

APIs

Job description

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Outreach Specialist/Cold Email Expert, Bedford

Client: Instantly.ai

Location: Bedford, United Kingdom

Job Category: Other

EU work permit required: Yes

Job Views:

5

Posted:

26.06.2025

Expiry Date:

10.08.2025

Job Description:

About Instantly:

Instantly.ai is one of the fastest-growing and most loved sales engagement platforms, trusted by over 35,000 teams worldwide. Our platform combines AI-powered lead generation, seamless campaign automation, inbox deliverability, and real-time analytics to transform how teams find, engage, and close high-value leads.

What You’ll Do:

• Develop and own client email campaigns, automation pipelines, and GTM workflows.
• Collaborate deeply with Product, Marketing, and Growth teams to launch new initiatives and A/B experiments.
• Integrate AI models (e.g., OpenAI, Anthropic) for prompting, personalization, and smart automation.
• Automate everything from lead enrichment to deliverability and campaign optimization.
• Scale systems reliably to support rapid growth and high-volume usage.
• Help set up campaigns and automations for our VIP clients.

What We’re Looking For:

• Strong experience with AI, prompting, LLM integration, and automation systems.
• Strong experience with email-based outbound.
• Proficiency in APIs, especially for SaaS/marketing/CRM tools.
• Comfortable in a startup environment: own your scope, move quickly, iterate often.