Outreach Specialist/Cold Email Expert

JR United Kingdom; Crawley; On-site; GBP 30,000 - 45,000; Full time

Job summary

A leading sales engagement platform is seeking an Outreach Specialist to develop and manage client email campaigns, integrate AI models for automation, and collaborate with various teams to drive growth initiatives. The ideal candidate will have extensive experience in email outreach and automation systems, and thrive in a dynamic startup environment.

Qualifications

• Strong experience with AI, prompting, LLM integration.
• Extensive experience with email outreach.
• Comfortable in a startup environment.

Responsibilities

• Develop client email campaigns and automation workflows.
• Collaborate with Product, Marketing, and Growth teams.
• Integrate AI models for personalization and automation.

Skills

AI integration

Automation systems

Email-based outreach

Proficiency in APIs

Job description

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Outreach Specialist/Cold Email Expert, Crawley, West Sussex

Client: Instantly.ai

Location: Crawley, West Sussex, United Kingdom

Job Category: Other

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EU work permit required: Yes

Job Views: 5

Posted: 26.06.2025

Expiry Date: 10.08.2025

Job Description:

About Instantly:

Instantly.ai is one of the fastest-growing and most loved sales engagement platforms, trusted by over 35,000 teams worldwide. Our platform combines AI-powered lead generation, seamless campaign automation, inbox deliverability, and real-time analytics to transform how teams find, engage, and close high-value leads.

What You’ll Do:

• Develop and own client email campaigns, automation pipelines, and GTM workflows
• Collaborate deeply with Product, Marketing, and Growth teams to launch new initiatives and A/B experiments
• Integrate AI models (e.g., OpenAI, Anthropic) for prompting, personalization, and smart automation
• Automate processes from lead enrichment to deliverability and campaign optimization
• Scale systems reliably to support rapid growth and high-volume usage
• Assist in setting up campaigns and automations for VIP clients

What We’re Looking For:

• Strong experience with AI, prompting, LLM integration, and automation systems
• Extensive experience with email-based outbound outreach
• Proficiency in APIs, especially for SaaS, marketing, and CRM tools
• Comfortable working in a startup environment: owning your scope, moving quickly, and iterating often