On-Trade Account Manager - The Lake District

Budweiser Brewing Group (AB InBev); Carlisle; Hybrid; GBP 30,000 - 40,000; Full time

Benefits offered by this job

25 holidays per year + bank holidays

Pension (up to 8% employer contribution)

Private medical and dental insurance

26 weeks paid parental leave

Beer allowance

2 volunteer days per year

Life assurance

Job summary

A leading beverage company in the United Kingdom seeks an On-Trade Account Manager for the Lake District area. The role focuses on managing and developing accounts while providing exceptional customer service. Applicants should have strong relationship-building skills, previous sales experience, and a valid UK driving license, as this is a field-based position. The company offers comprehensive福利 and benefits, including 25 holidays per year and a unique beer allowance to enjoy their products.

Qualifications

• Strong work ethic, persistence, and resilience.
• Exceptional knowledge and experience in the beer or similar industry.
• Builds excellent relationships with customers and stakeholders.

Responsibilities

• Focus on account management and winning new accounts.
• Develop account plans to drive growth across operators.
• Achieve volume and revenue targets with wholesale partners.
• Build a strong network of working relationships.
• Demonstrate commercial acumen and deliver KPI results.
• Lead key activations and execute brand activities.

Skills

Relationship building

Sales ability

Negotiation

Effective communication

Commercial acumen

Time and workload management

Local market knowledge

Job description

9 Month Maternity Cover - The Lake District

As an On-Trade Account Manager within our Independent Free-Trade (IFT), you will be focused on both account management to maximize existing relationships, whilst putting significant focus on winning and developing new accounts. A strong candidate will be an outstanding relationship builder, with the ability to sell from our premium portfolio.

As this position will be North of England, you will be covering the following postcodes:

• LA: LA6, LA7, LA8, LA9, LA10, LA11, LA12, LA13, LA14, LA15, LA16, LA17, LA18, LA19, LA20, LA21, LA22, LA23
• CA: CA1, CA2, CA3, CA4, CA5, CA6, CA7, CA8, CA9, CA10, CA11, CA12, CA13, CA14, CA15, CA16, CA17, CA18, CA19, CA20, CA21, CA22, CA23, CA24, CA25, CA26, CA27, CA28

As this position is field-based, a current UK Driving License is required.

What’s in it for you:

• 25 holidays per year + bank holidays & holiday trading options
• Pension (up to 8% employer contribution) & income protection
• Comprehensive health & wellbeing benefits (fully funded private medical insurance, dental insurance, gym discounts, Employee Assistance Programme)
• 26 weeks paid parental leave for eligible primary caregivers
• A beer allowance to enjoy our brands
• 2 volunteer days a year to support your local community
• Life assurance & charitable giving

The role:

From day one, you’re encouraged to lead, share your ideas, and take charge of your success and the success of our business. With a strong team and hard work, we believe anything is achievable. We embrace big dreams and never shy away from challenges. Join us as an On-Trade Account Manager, representing Budweiser Brewing Group UK&I. Manage accounts, provide top‑nort customer service, and support wholesale partners to boost sales across our impressive portfolio.

Duties and Responsibilities:

• Focus on both account management for existing relationships and winning new accounts.
• Develop account plans to drive and protect growth across multiple operators.
• Achieve volume and revenue targets with wholesale partners.
• Build a strong network of working relationships across various stakeholders.
• Demonstrate commercial acumen and deliver KPI results.
• Lead key activations and ensure seamless execution of brand activities.
• Differentiate brands through innovative support that adds value to customers.
• Track account performance versus investment and present quarterly reviews for key accounts.

Who we’re looking for:

• Strong work ethic, persistence, and resilience, with a commitment to career development.
• Exceptional local market knowledge, contacts, and experience in the beer or similar industry.
• Demonstrates ownership, taking personal responsibility for results, and leading by example.
• Builds excellent relationships with customers, consumers, and internal/external stakeholders.
• Preference for previous sales experience.
• Effective communication skills and the ability to manage and cultivate relationships.
• Proficient in negotiation, and objection handling, and demonstrates commercial acumen.
• Confident in written and spoken English, with knowledge of commercial mathematics.
• Time and workload management skills to optimize effectiveness and efficiency
• On‑trade and premium brand experience are desirable.