Omnichannel Growth & Engagement Manager

Ipsen Ltd; Greater London; Hybride; GBP 55 000 - 75 000; Plein temps

Résumé du poste

Ipsen Ltd in London (Paddington) is seeking a Customer Engagement Manager on a Fixed Term Contract. The role is hybrid, within the Business & Customer Excellence function, focusing on omnichannel plans and multichannel campaigns to drive meaningful engagement.

You will partner with brand and medical teams, lead digital content and campaigns, and use analytics to turn insights into action. A background in pharma or healthcare and strong project management are essential, with a collaborative,

Qualifications

• Strong and relevant experience within digital marketing, omnichannel or customer engagement.

Responsabilités

• Develop and deliver omnichannel plans and customer journeys.
• Lead end-to-end digital campaigns from planning to optimisation.
• Partner with brand and medical teams to ensure omnichannel activities are integrated, aligned and delivering value.
• Support the development and governance of digital content, working with internal stakeholders and external agencies to create, adapt, approve and maintain compliant materials.
• Use data and insights to improve performance, translating engagement metrics, analytics and feedback into practical recommendations.
• Help shape our digital capabilities, sharing best practice, identifying new opportunities and championing innovation.
• Lead digital projects and transformation initiatives, including pilots, new capability implementations and global project rollouts.

Connaissances

Digital marketing

Omnichannel

Customer engagement

Pharmaceutical sector

UK & Ireland pharma

Digital content design

Campaign delivery

Data analytics

Project management

Stakeholder collaboration

Customer-focused mindset

Outils

Veeva Vault

Veeva CRM

Description du poste

Ipsen Ltd in London (Paddington) is seeking a Customer Engagement Manager on a Fixed Term Contract. The role is hybrid, within the Business & Customer Excellence function, focusing on omnichannel plans and multichannel campaigns to drive meaningful engagement.

You will partner with brand and medical teams, lead digital content and campaigns, and use analytics to turn insights into action. A background in pharma or healthcare and strong project management are essential, with a collaborative,