Offsite Marketing Strategist

ITW Construction Products (UK & Nordics); City; Presencial; GBP 35.000 - 55.000; Jornada completa

Descripción de la vacante

ITW Construction Offsite Europe seeks an Offsite Marketing Officer to coordinate and deliver marketing activities across its brands, focusing on campaigns, communications and content that promote products and services, strengthen brand positioning and support sustainable growth.

You will translate customer insights into targeted plans, collaborate with Product, Engineering, Sales and other teams, develop sales enablement materials, product launches and JIF initiatives, and manage day-to-day

Formación

• Minimum 2 years' experience in marketing, communications or related role, ideally within a B2B or agency environment.
• Understanding of customer segmentation and ability to develop targeted value propositions for different decision makers and stakeholders.
• Passion for creating engaging marketing content, with an understanding of current digital, social media and design trends.
• Strong project management, organisational and time management skills, with the ability to coordinate stakeholders and meet deadlines.
• Excellent attention to detail and a structured approach to work.
• Ability to understand different customer needs and communicate effectively across the construction supply chain.
• Strong communication and collaboration skills, with confidence in leading cross-functional projects.
• Self-motivated and proactive, with the ability to manage competing priorities in line with business objectives.
• Good problem-solving skills, with the confidence to work independently and seek support when required.
• Experience with website management, email marketing and GDPR requirements would be advantageous.
• Familiarity with design tools such as Canva, WordPress, ActiveCampaign and social media channels would be beneficial.

Responsabilidades

• Support product launches, innovation projects and commercial growth initiatives.
• Create targeted value propositions and marketing campaigns for key customer segments and decision makers.
• Develop engaging marketing materials, sales tools, technical content and training resources.
• Collaborate with Product, Engineering, Software Development and Commercial teams to translate complex technical information into clear, accurate and engaging content.
• Monitor competitor activity and develop content that strengthens product differentiation and supports sales.
• Drive & support marketing projects from planning to delivery, managing priorities, resources and deadlines.
• Work closely with the Graphic Designer and external agencies to deliver high-quality marketing materials.
• Work with Sales and customers to identify market opportunities and support Joint Investment Fund (JIF) initiatives.
• Manage Offsite Europe's website, social media and digital marketing channels.
• Maintain consistent brand identity and messaging across all marketing activities.
• Develop relationships with external suppliers, managing costs, quality and delivery.
• Monitor marketing performance and identify opportunities to improve customer engagement and commercial impact.
• Ensure all activities comply with company health and safety requirements.
• Demonstrate ITW's core values of Integrity, Simplicity, Trust, Respect and Shared Risk.

Conocimientos

Marketing experience

B2B marketing

Digital marketing

Project management

Content creation

Stakeholder management

Strong communication

GDPR knowledge

Herramientas

Canva

WordPress

ActiveCampaign

Descripción del empleo

ITW Construction Offsite Europe seeks an Offsite Marketing Officer to coordinate and deliver marketing activities across its brands, focusing on campaigns, communications and content that promote products and services, strengthen brand positioning and support sustainable growth.

You will translate customer insights into targeted plans, collaborate with Product, Engineering, Sales and other teams, develop sales enablement materials, product launches and JIF initiatives, and manage day-to-day