New Product Development Specialist

JR United Kingdom; Birmingham; On-site; GBP 35,000; Full time

Job summary

A rapidly growing personal care brand is seeking an NPD Assistant in Birmingham, responsible for tracking market trends and supporting product development. The role offers an exciting opportunity to work closely with creative teams while managing timelines and format data. Ideal candidates will have previous experience in beauty or personal care, strong analytical skills, and proficiency in relevant software tools.

Qualifications

• 1-2 years’ experience in NPD, formulation support, or marketing in beauty or personal care.
• Proficient in market trend analysis and competitor tracking.

Responsibilities

• Track market innovations and ingredient trends across personal care categories.
• Coordinate with suppliers during product formulation development.
• Support social media scheduling and content planning.

Skills

Market trend analysis

Competitor tracking

Data management

Tools

Microsoft Excel

PowerPoint

Trend forecasting platforms

Job description

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New Product Development Specialist, Birmingham

Client:

Location: Birmingham, United Kingdom

Job Category: Other

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EU work permit required: Yes

Job Views: 2

Posted: 07.06.2025

Expiry Date: 22.07.2025

Job Description:

NPD Assistant

£35,000 per annum

Our client is a rapidly growing personal care brand taking the industry by storm, globally.

We are seeking an NPD Assistant to support their brand's social media pages, with a passion for monitoring emerging global trends. The role involves tracking trends, assisting with concept development, managing ingredient databases, and supporting marketing asset creation for new product lines.

Key Responsibilities:

• Track market innovations, textures, and ingredient trends across personal care categories using tools like Mintel and WGSN.
• Conduct competitive analysis and synthesize data into reports to support concept development.
• Support the preparation of product briefs, formulations, and brand positioning documents.
• Coordinate with suppliers and labs during product formulation development.
• Contribute to digital marketing materials, including presentations, trend overviews, and launch decks.
• Assist with social media scheduling and content planning for brand channels.
• Manage development timelines, product data, and ingredient records using internal systems.
• Liaise with creative and content teams to support visual asset creation.

Requirements:

• 1–2 years’ experience in NPD, formulation support, or marketing within beauty, skincare, or personal care.
• Skilled in market trend analysis and competitor tracking.
• Understanding of product development workflows, from concept to launch.
• Proficient in Microsoft Excel, PowerPoint, and trend forecasting platforms.
• Experience working with supplier communications and data management.