Motorrad - Motorcycle Sales Executive

Vines Group; Jacobs Well; On-site; GBP 21,000 - 50,000; Full time

Benefits offered by this job

Uncapped commission

Staff discounts

Health plan

Birthday off

BMW Academy training

Job summary

Vines Group in Guildford, Surrey invites applications for a Motorcycle Sales Executive to join the BMW Motorrad team. The role offers uncapped commission, a realistic earnings potential and a base salary complemented by bonuses, with a structured progression path as your service tenure grows.

The position is full-time, permanent, based in Guildford, with a 41-hour week, no Sunday work and a supportive, high-energy team focused on delivering exceptional customer experiences.

Qualifications

• At least 1 year experience within motorcycles or automotive industry
• Strong customer-focused approach with ability to understand customer lifestyle needs
• Excellent teamwork and communication skills
• Excellent organisational skills to manage tasks and priorities
• Target-driven with a track record of achieving goals and exceeding expectations
• Self-motivated with a strong drive to grow in the role

Responsibilities

• Build a database of customers and engage at events to foster relationships
• Provide an inspiring, seamless buying experience and recommend the right motorcycle for each customer

Skills

Motorcycle industry experience

Sales drive

Customer service

Team collaboration

Organisation

Goal oriented

Self-motivated

Job description

Motorrad - Motorcycle Sales Executive

Application Deadline: 3 November 2026

Department: Motorrad Sales

Employment Type: Permanent - Full Time

Location: Guildford, Surrey

Reporting To: Peter Bright

Compensation: £20,800 - £49,630 / year

Description

Do you want to be rewarded for what you actually deliver? At Vines, your earnings aren’t capped by a pay plan, they’re driven by performance.

We’re looking for a driven Motorcycle Sales Executive to join our high-performing BMW Motorrad team in a busy, opportunity-rich environment. This role offers genuine earning potential, with uncapped commission and clear progression - the more you put in, the more you take home.

Your performance directly drives your income:

• Achiever (OTE £49,630) – target performance
• Overachiever (OTE £53,867) – exceeding expectations
• Top Performer (OTE £56,616) – consistently high output
• Elite Performer (OTE £59,366+) – leading the team

Plus, your base salary increases with service, so your earnings grow year on year.

You’ll earn across multiple revenue streams, including commission on new and used bike sales, Finance & Insurance products, paint, GAP and add-ons, as well as a share of parts profit, with additional quarterly bonuses of up to £5,500 per year rewarding your overall performance.

What you’ll get:

• No Sunday working, 41 hours across 5 days of the week with a set day off Mon - Fri.
• Company bike scheme (subject to eligibility)
• Uncapped commission & structured progression
• Quarterly bonus scheme
• Staff discounts across Vines Group
• Manufacturer training & development
• Strong stock and consistent customer demand
• Supportive, high-energy team environment
• Career progression within the Vines Group

Key Responsibilities

Our customers might be as passionate about bikes as you. But they still want to be inspired by a great experience from an enthusiast they trust. You’ll make sure that each customer feels they’re a one-off by understanding exactly where bikes fit into their lifestyle.

From building a database of customers through to attending events and fielding phone calls, you’ll aim for total customer satisfaction. It’s about giving a great experience as well as recommending exactly the bike they need.

Skills Knowledge and Expertise

• At least 1 year of experience within motorcycles or automotive industry
• A genuine enthusiasm for motorcycles, knowledge of motorcycle components is an advantage
• The ability to work collaboratively in a close-knit, supportive team
• Excellent organisational skills to manage tasks and priorities effectively
• A customer-centric attitude with a passion for providing exceptional service
• Target-driven, with a focus on achieving goals and exceeding expectations
• Self-motivated with a strong drive and ambition to succeed and grow within the role

Benefits

• Awesome Team: Work with friendly, passionate people who love what they do.
• Exciting Challenges: Keep things interesting with new tasks and challenges every day.
• Great Perks: Competitive pay, cool benefits, and plenty of room to grow.
• Training Provided: Don’t worry if you’re new to this; we’ll give you all the training you need to succeed!
• 24 Days Holiday: Plus bank holidays, increasing to 29 days with service.
• Birthday Off: Celebrate your special day!
• Staff Purchase Scheme: Discounts on cars and motorbikes.
• Health Plan: Medical health cash plan.
• Enhanced Parental Benefits
• Flexible Holidays: Buy and sell holiday days.
• Growth Opportunities: Job shadowing scheme and training at the BMW Academy.
• Extra Perks: High street discount vouchers, sabbatical leave, long service awards, and much more!

For more details, check out our staff benefits.