Midweight Designer (Branding)

Critical Playground LLC; Greater London; Hybrid; GBP 34,000 - 46,000; Full time

Benefits offered by this job

GenAI tools (Weavy)

Job summary

OLS is seeking a meticulous, brand-obsessed Midweight Designer to join our studio. You will guard the brand across channels, ensure high craft, and adapt assets for global markets while maintaining consistency with guidelines.

You will work across emails, ebooks, banners, social assets, and print collateral, with print production knowledge and strong suite skills. The role suits a self-starter who thrives under tight deadlines.

Qualifications

• Proven portfolio showing brand consistency across formats.
• Strong experience with established brand guidelines on large/global brands.
• Exceptional attention to detail in colour, bleed, alignment and asset quality.

Responsibilities

• Design and roll out on-brand creative across emails, ebooks, digital banners, social assets, flyers and print collateral.
• Create event and experiential assets, signage, booth designs and digital toolkits.
• Prepare print-ready artwork with printers and production partners to ensure accurate lands.
• Localise campaigns for global markets with cultural nuance and language considerations.
• Apply complex brand guidelines with consistency across high-volume rollout and new ideas.

Skills

Brand consistency

Attention to detail

Print & digital experience

Figma & Adobe Suite

Tools

Figma

InDesign

Illustrator

Photoshop

Job description

About Us

OLS is a creative studio for brands that refuse to blend in. Since 2007 we have worked as an embedded creative partner to in-house teams at brands including Pinterest, Workday, Calm and WHOOP, delivering campaigns, social content, digital advertising and creative rollout. We're an employee-owned studio, and that shows in how we work with freelancers too: clear briefs, a collaborative team and work everyone cares about. We provide the tools that take the grind out of production, so you can focus on the craft and the ideas.

The Role

We're looking for a meticulous, brand-obsessed Midweight Designer to join our creative studio, delivering high-craft work across a range of channels for global technology-led brands. You'll be a true brand guardian. You know the guidelines inside out, you hold every asset to the same high standard, and you can find real creativity inside the brand sandbox. You'll also have the judgement to know when a brief calls for stepping outside it. Our accounts run across multiple regions, so you'll be just as comfortable adapting a campaign for a new market as you are building the master asset.

The Work

• Design and roll out on-brand creative across a broad mix of channels, including emails, ebooks, digital banners, social assets, flyers and printed collateral
• Create event and experiential assets, from signage and booth designs to the supporting print and digital toolkit
• Prepare and supply print-ready artwork, working with printers and production partners to make sure everything lands exactly as intended
• Adapt and localise campaigns for global markets, with an eye for cultural nuance, regional strategy and language considerations
• Apply complex brand guidelines with pinpoint consistency across high-volume rollout, and spot the moments where a fresh idea will move the brand forward
• Take on feedback fast and manage multiple workstreams against tight deadlines
• Collaborate closely with Creative Leads and client stakeholders, and act as a genuinely good studio citizen, sharing skills and helping others as you go

You Have:

• A portfolio that shows brand consistency and craft across a wide range of formats, both print and digital
• Strong experience working within established brand guidelines, ideally on large or global brands
• Exceptional attention to detail. You catch the misaligned element, the wrong colour profile and the missing bleed before anyone else does
• Solid print production knowledge, including colour management, preflighting, bleeds, finishes and supplier specs
• An understanding of how campaigns flex across markets, and experience localising creative for different regions
• Confident Figma & Adobe Suite skills (InDesign, Illustrator and Photoshop essential)
• A self-starter mindset, comfortable working independently and taking feedback well

Nice To Have:

• Experience with GenAI tools, is a bonus - specifically Weavy

Salary:

• £40,000 per annual DOE