Meta Growth Marketing Manager (f/m/d)

O'Donnell Moonshine; Manchester; Remote; GBP 40,000 - 55,000; Full time

Job summary

Join a dynamic marketing team as a Meta Growth Marketing Manager at a leading moonshine brand. Drive customer acquisition and revenue growth through innovative paid media strategies. Collaborate with cross-functional teams to craft impactful campaigns while enjoying a flexible work environment and numerous benefits.

Benefits

Flexible Hours

Remote Work

27 Days of Holiday

Employee Discounts

Corporate Benefits Portal

Paid Sick Leave

Early Finish Fridays

Qualifications

• Fluent in written and spoken German and English.
• 2+ years of experience in Meta performance marketing.

Responsibilities

• Develop and manage paid Meta advertising campaigns.
• Monitor and analyze campaign performance for optimization.
• Create detailed performance reports for stakeholders.

Skills

Analytical Skills

Communication

Creative Problem-Solving

Strategic Thinking

Education

Degree in Marketing

Tools

Google Analytics

Tableau

Job description

Job Description: Meta Growth Marketing Manager

Your mission

The Online Sales team is responsible for the growth and success of our digital presence, optimizing marketing channels across all regions. We ensure a seamless, impactful experience that resonates with customers. Through dedication and innovation, we unlock untapped potential, drive impressive growth, and set ambitious goals, shaping the future of O’Donnell’s online business.

We are seeking a highly skilled and results-driven Meta Growth Marketing Manager to join our dynamic marketing team. This role is key in driving customer acquisition, revenue growth, and brand visibility through paid media channels. The ideal candidate will have a deep understanding of digital advertising platforms, data analytics, and campaign optimization, coupled with a creative mindset to craft impactful campaigns.

Responsibilities

1. Campaign Execution
   • Develop, execute, and manage paid Meta advertising campaigns across the Meta platform.
   • Plan and allocate budgets effectively to maximize ROAS and achieve performance KPIs.
2. Performance Optimization
   • Monitor and analyze campaign performance, identifying opportunities for improvement and implementing data-driven optimizations.
   • Perform A/B testing on creatives, ad copies, and landing pages to enhance performance.
3. Analytics and Reporting
   • Create and present detailed performance reports, providing insights and actionable recommendations to stakeholders.
   • Track key upper and lower funnel metrics related to cost, engagement, and performance at campaign and segment levels.
4. Collaboration and Coordination
   • Work closely with content, design, and product teams to develop compelling ad creatives and landing pages.
   • Partner with cross-functional teams to align campaigns with broader marketing initiatives.

Your profile

Qualifications

• Fluent in written and spoken German and English.
• Degree or formal qualification in Marketing, Business, or a related field.

Experience

• 2+ years of experience in Meta performance marketing, preferably in a fast-paced or startup environment.
• Proven track record of managing and scaling successful Meta paid advertising campaigns.
• Strong analytical skills with proficiency in tools like Google Analytics, Tableau, or similar.
• Excellent project management skills to handle multiple campaigns simultaneously.

Skills

• Passion for achieving measurable results and continuous improvement.
• Strategic thinking with a data-driven mindset.
• Creative problem-solving abilities.
• Strong communication and presentation skills.
• Detail-oriented with a focus on quality and precision.
• Ability to adapt to a fast-changing environment and manage multiple priorities.

Your Benefits

• Opportunities for personal growth with varied responsibilities and development prospects.
• Better work-life balance through flexible hours, remote work, and 27 days of holiday annually.
• Provision of necessary hardware for your role.
• Employee discounts on products and a free 700ml liquor with each new flavor launch.
• Part of a family-oriented, dynamic company that values open communication and celebrates successes with regular team events.
• Access to our corporate benefits portal, including cycle-to-work schemes, nursery support, gym benefits, discount clubs, and more.
• 7 days paid sick leave and early finish Fridays from Q1 to Q3.

Join Our Moonshine Team!

We look forward to your application and welcoming you to our team!

About Us

We are delighted you are interested in joining O'Donnell Moonshine! As Europe's largest moonshine brand, we are a family-oriented team based in Berlin, reviving the tradition of moonshine bottled in American mason jars. We sell our liqueurs worldwide, always embracing the motto: "It's best when you do it yourself." Our motivated and creative team enjoys breaking new ground, and we are eager to include you in our journey.