Media Sales Executive

Jobtailor

Greater London

Hybrid

GBP 90,000 - 130,000

Full time

9 days ago

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Job summary

Reuters is seeking a senior media sales leader in London to drive growth across major clients in the media, advertising, and entertainment sectors. You will own key growth targets, develop new business opportunities, and build enduring relationships with senior stakeholders.

You will line-manage a small sales team, set targets, and maintain deep knowledge of Reuters archive content to tailor pitches and pricing. Strong negotiation and Salesforce experience are essential for success.

Qualifications

Demonstrable experience in media sales, ideally at a large media or news organisation.
Strong understanding of media industry trends.
Experience buying and/or selling archive content (video, images, or footage) within a media organisation.
Strong track record of business development and proactively identifying, pursuing, and closing new client and revenue opportunities.
Passion for news and journalism and keen awareness of current and historical affairs.
Attention to detail and methodical approach to managing projects.
Ability to assess the quality and relevance of information to clients' needs.
Strong commercial acumen and negotiation skills.

Responsibilities

Sell Reuters and Reuters partners' content to major clients across media, advertising, and entertainment industries.
Act as escalation point for complex or high-value client enquiries.
Line manage and coach a team of 2-3 sales executives.
Set individual and team targets, review pipeline, and support professional development.
Maintain deep working knowledge of Reuters archive video and picture content.
Proactively hunt for and develop new business opportunities, including new clients, markets, and revenue streams.
Take personal ownership of key growth targets for the region.
Build and maintain relationships with senior stakeholders at existing and potential clients.
Tailor sales approaches, pricing, and recommendations to client needs.
Manage client expectations and resolve escalated issues.
Negotiate commercial terms on higher-value or complex sales agreements.
Stay current with partner content, market trends, and industry developments.
Provide expert advice to clients and inform the team's sales strategy.
Report team and individual sales performance against targets.
Provide accurate forecasting and pipeline visibility to the Sales Director.

Skills

Media Sales

Business Development

Negotiation Skills

Salesforce Proficiency

Team Management

Tools

Salesforce

Licensing Platforms

Job description

Sell Reuters and Reuters partners' picture and video content to major clients across media, advertising, and entertainment industries
Act as the escalation point for complex or high-value client enquiries
Line manage and coach a team of 2-3 sales executives
Set individual and team targets, review pipeline, and support professional development
Maintain deep working knowledge of Reuters archive video and picture content
Proactively hunt for and develop new business opportunities, including new clients, markets, and revenue streams
Take personal ownership of key growth targets for the region
Build and maintain relationships with senior stakeholders at existing and potential clients
Tailor sales approaches, pricing, and recommendations to client needs
Manage client expectations and resolve escalated issues
Negotiate commercial terms on higher-value or complex sales agreements
Stay current with partner content, market trends, and industry developments
Provide expert advice to clients and inform the team's sales strategy
Report team and individual sales performance against targets
Provide accurate forecasting and pipeline visibility to the Sales Director

Requirements

Demonstrable experience in media sales, ideally at a large media or news organisation
Strong understanding of media industry trends
Experience buying and/or selling archive content (video, images, or footage) within a media organisation
Strong track record of business development and proactively identifying, pursuing, and closing new client and revenue opportunities
Passion for news and journalism and keen awareness of current and historical affairs
Attention to detail and methodical approach to managing projects
Ability to assess the quality and relevance of information to clients' needs
Strong commercial acumen and negotiation skills
Collaborative, hands‑on leadership style
Experience using Salesforce or similar CRM systems
Experience with licensing platforms
Experience managing, coaching, or mentoring sales professionals, or readiness to take on line management of a small team (2-3 direct reports) (preferred)
Existing network among archive and rights holders, production companies, or broadcasters (preferred)
Additional languages a plus

Core Competencies

Demonstrates expertise in media sales with a strong focus on business development, client relationship management, and team leadership. Proficient in negotiating complex sales agreements and maintaining a deep understanding of media industry trends and archive content.

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