Media Sales Consultant

Iconic Media Group; Sunderland; On-site; GBP 30,000 - 55,000; Full time

Job summary

Iconic Media Group is seeking a Media Sales Consultant to grow digital and print revenues across The Sunderland Echo, Shields Gazette and Northumberland Gazette from their Sunderland base. You will manage your own sales pipeline, win new business and tailor campaigns across display, video, social and audience targeting.

You will work with editorial, digital and marketing teams to develop integrated campaigns, using audience insights and performance data to demonstrate value to clients and

Qualifications

• Experience in B2B sales, ideally within media, advertising or marketing.
• Understanding of how digital advertising works, formats, performance and optimization.
• Commercially minded, able to build trust with clients and manage a sales pipeline.

Responsibilities

• Grow digital and print revenues across Iconic Media Group brands, including The Sunderland Echo, Shields Gazette and Northumberland Gazette.
• Develop and manage a sales pipeline to meet revenue targets.
• Collaborate with editorial, digital and marketing teams to create integrated campaigns.
• Explain campaign performance and value to clients using audience insights and data.

Skills

B2B sales

Advertising sales

Digital marketing

Job description

Media Sales Consultant

Attractive salary

Full-time, permanent

Across the North East (field-based with office in Sunderland)

For driven, commercially minded sales professionals, this is an opportunity to grow digital and print revenues across some of the North East's best-known media brands - including The Sunderland Echo, Shields Gazette and Northumberland Gazette - part of Iconic Media Group.

Blending the innovation of digital with the credibility of trusted news brands, this multi-platform role helps businesses connect with audiences through powerful advertising solutions. You'll develop existing client relationships and identify new opportunities, leveraging the strength of Iconic's local media portfolio to deliver effective campaigns across display, video, social, branded content and audience targeting - supported by the reach and heritage of our established print titles.

Using audience insights and campaign performance data, you'll demonstrate the value of our platforms and help clients achieve measurable results. You'll manage your own sales pipeline, maintain consistent activity levels and deliver against clear revenue targets.

Collaboration is key. You'll work closely with editorial, digital and marketing teams to create integrated campaigns that resonate with audiences and deliver for clients.

We're looking for someone with experience in B2B sales, ideally within media, advertising or marketing. You'll understand how digital advertising works and be confident discussing formats, performance and campaign optimisation with clients.

However, we're also open to high-performing sales professionals from other sectors, or graduates with media, marketing or other commercially focused degrees who are keen to build a career in media sales.

You’ll be commercially minded, organised and self-motivated, with the ability to simplify and sell complex solutions in a way that builds trust and confidence with clients. A valid driving licence is essential.