Media Planning Manager

Morgan McKinley (South West); London; On-site; GBP 100,000 - 125,000; Full time

Job summary

An established industry player is seeking a passionate Digital Media Strategist & Planner to enhance their EU Marketing team. This role focuses on executing and developing mid-funnel digital media campaigns, particularly in the Retail sector. Ideal candidates will possess significant experience in media strategy and planning, with a proven track record in digital media strategy across global markets. Join a fast-paced, collaborative environment where your creativity and analytical skills will be pivotal to driving impactful campaigns. If you're excited about pushing boundaries in digital media, this opportunity is perfect for you.

Qualifications

• Significant experience in media strategy and planning required.
• Strong analytical skills and experience with campaign budgets essential.

Responsibilities

• Execute and develop mid-funnel digital media campaigns.
• Deliver high-quality, brand-led campaigns in dynamic environments.

Skills

Media Strategy

Digital Media Planning

Audience Targeting

Analytical Skills

Campaign Budget Management

Education

Bachelor's Degree or Equivalent Experience

Tools

Microsoft Excel

Microsoft Word

Job description

Duration - till end of Dec 2025

Onsite - 5 days working at office

We're looking for a Digital Media Strategist & Planner to join our EU Marketing team. You'll be central to the execution and development of mid-funnel digital media campaigns - a fast-growing and strategically critical area of focus. This opportunity is ideal for someone excited about pushing boundaries in digital media within the Retail space and thrives in fast-paced, highly collaborative environments.

Key Qualifications:

1. Significant experience in media strategy and planning from an agency or in-house marketing team.
2. Preferably within the Retail or Brand Advertising sectors (ideally both).
3. Proven background in digital media strategy across global markets, particularly in FMCG or retail-centric campaigns.
4. Deep expertise in both 1st and 3rd party digital media applications for audience targeting and channel planning.
5. Strong track record of delivering high-quality, brand-led, upper-funnel campaigns in dynamic environments.
6. Excellent understanding of digital platforms, emerging media channels, audience insights, and targeting tools.
7. Highly analytical, with strong quantitative skills, including experience working with campaign budgets.
8. Advanced proficiency in Microsoft Excel and Word.
9. Bachelor's degree or equivalent experience.

Nice to Have:

1. Previous experience in a media agency or embedded agency model.
2. A proactive and adaptable mindset suited to dynamic and evolving environments.
3. Strong bias for action and ability to navigate ambiguity with confidence.
4. Background in advertising operations or media planning.
5. Understanding of creative production processes as they intersect with media planning.