Marketing & Student Recruitment Lead (UK)

University of Roehampton; Greater London; On-site; GBP 73,000 - 82,000; Full time

Benefits offered by this job

RoePlus benefits package

Family-related leave

Discounts at over 200 shops

Retirement Savings Group Pension Plan

Job summary

The University of Roehampton is seeking an Associate Director of Marketing and Student Recruitment (UK) to lead integrated marketing and recruitment strategies that drive growth and enhance the University’s reputation. You will oversee campaigns, campaigns performance, and student conversion, working with diverse teams to deliver ambitious targets.

You will develop distinctive campaigns, mentor senior staff, and manage relationships with academic, professional services and external partners to

Qualifications

• Significant experience leading marketing and student recruitment in a complex organisation.
• Ability to combine commercial awareness, audience insight and creative thinking.
• Experience leading and developing high-performing teams.
• Outstanding stakeholder management and influencing skills.

Responsibilities

• Lead the University's marketing and domestic student recruitment activity.
• Hold accountability for marketing and UK recruitment performance using data and forecasting.
• Provide senior leadership to marketing and recruitment teams and manage resources.
• Oversee the prospective student journey from enquiry to enrolment.

Skills

Marketing leadership

Student recruitment

Data-driven decision making

Stakeholder management

Job description

The University of Roehampton is seeking an Associate Director of Marketing and Student Recruitment (UK) to lead integrated marketing and recruitment strategies that drive growth and enhance the University’s reputation. You will oversee campaigns, campaigns performance, and student conversion, working with diverse teams to deliver ambitious targets.

You will develop distinctive campaigns, mentor senior staff, and manage relationships with academic, professional services and external partners to