Marketing & PR Manager | Luxury Fashion/Accessories & Lifestyle brand - Prestigious area of Lon[...]

JR United Kingdom; Slough; Hybrid; GBP 50,000 - 62,000; Full time

Job summary

A leading luxury fashion brand is seeking a Marketing & PR Manager to shape and communicate their brand narrative. This hybrid role demands a creative and strategic leader with a strong background in luxury marketing. You will innovate across various platforms, drive visibility, and collaborate closely with teams to craft elevated experiences.

Qualifications

• Experienced with luxury brands, especially in fashion or lifestyle.
• Minimum 2 years in a leadership role touching on both Marketing and PR.
• Strong track record writing for high-end audiences across platforms.

Responsibilities

• Lead integrated marketing and communication strategies.
• Create brand book and tone of voice guidelines.
• Measure success using KPIs tied to engagement and growth.

Skills

Marketing

Communications

Copywriting

Job description

Marketing & PR Manager | Luxury Fashion/Accessories & Lifestyle brand - Prestigious area of London, Hybrid, slough

Client:

KGC Talent

Location:

slough, United Kingdom

Job Category:

Other

Online job hunting tools

-

EU work permit required:

Yes

Job Views:

4

Posted:

31.05.2025

Expiry Date:

15.07.2025

Job Description:

Marketing & PR Manager | Luxury Fashion/Accessories & Lifestyle brand

Location: London-based | On-site Monday–Thursday, Remote Fridays

A brilliant opportunity has arisen for a strategic, creative, and hands-on Marketing & PR Manager or established executive seeking to join a small, high-profile, growing luxury fashion/accessories/lifestyle brand. This is a rare role that combines high-level brand leadership with day-to-day execution, making it ideal for someone who thrives in a fast-paced, creative environment with a passion for refined storytelling and innovation.

Reporting directly to the Founder & CEO, you will be responsible for shaping and communicating the brand narrative across every touchpoint. From social media strategy and digital campaigns to PR, print, and in-store experiences—you will set the tone, aesthetic, and voice of a brand recognised for its sophistication and quality.

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Your role will include:

• Leading integrated marketing and communication strategies that reflect the brand’s luxury positioning
• Creating and maintaining a brand book and tone of voice guidelines
• Innovating on social media to drive visibility and engagement
• Crafting copy and editorial content for campaigns, websites, ads, and email marketing
• Overseeing seasonal photoshoots, working closely with stylists, photographers, and designers to ensure elevated visual output
• Planning the annual marketing calendar and managing campaign rollouts
• Acting as brand guardian to ensure visual and tonal consistency across all platforms
• Collaborating across departments—design, product, and e-commerce—to ensure unified messaging
• Leading relationships with PR agencies and external creatives
• Measuring success using KPIs tied to engagement, growth, and campaign performance

Who we’re looking for:

You are experienced, detail-oriented, and innately stylish. You understand how to craft aspirational narratives while remaining commercially minded. You bring a deep understanding of luxury, social media trends and digital culture, but with a classic eye for tone, pace, and beauty.

Requirements:

• Strong background in marketing, communications, or copywriting
• Minimum 2 years in a leadership role, touching on both Marketing and PR
• Proven track record with luxury—ideally in fashion or lifestyle brands
• Confident writing for high-end audiences across all platforms
• Highly aesthetic and concept-driven, with a flair for elegant storytelling
• Passionate about connecting with consumers in fresh, engaging ways
• Excellent leadership, organisational, and collaborative skills

Salary 50K-62K Basic + Bonus + Benefits

This is a unique chance to lead the voice and vision of a respected boutique luxury brand with global presence and continued local market and international ambition. If you're ready to bring innovation, elegance, and depth to a meaningful, purpose-led brand in the luxury space, we’d love to hear from you.

Apply now or tag someone who might be perfect for this role!

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Created on 31/05/2025 by JR United Kingdom