Marketing Manager Tlnt1_Ni

Shine Group; Belfast City District; On-site; GBP 32,000 - 39,000; Full time

Benefits offered by this job

Access to live events

Free Parking

Company pension

Yearly bonus

Job summary

Shine Group in Belfast is seeking a Marketing Manager to lead marketing for its live events portfolio across channels. Based at the head office on Ormeau Avenue, you will create and drive the marketing strategy for Limelight, Telegraph Building, Belsonic, CHSQ and Emerge.

The role requires senior leadership, a passion for live music, and the ability to manage budgets, campaigns and cross-functional teams. Interviews may be conducted in multiple rounds.

Qualifications

• Marketing degree is desirable but we are hiring the right person, not the right degree.
• Experience delivering marketing for live events, concerts, and festivals.

Responsibilities

• Design and manage marketing strategy across channels.
• Oversee promotional events and marketing activities for shows.
• Manage budgets and forecast sales with senior stakeholders.

Skills

Marketing strategy

Social media management

Budget management

Team leadership

Campaign analytics

Education

Marketing degree (desirable)

Tools

Meta Ads Manager

TikTok Ads Manager

Job description

MARKETING MANAGER The Shine Group comprises Limelight, Telegraph Building, Belsonic, CHSQ and Emerge. We are a leading promoter of events, nightclubs and festivals across the UK and Ireland. We are seeking a Marketing Manager to join our team. Based at our head office in Ormeau Avenue, you will help deliver marketing across our various channels.

SKILLS & EXPERIENCE

The Marketing Manager is a senior leadership position. You will be focused on helping our events sell and our company grow. A good marketing manager will design and manage our marketing strategy as well as oversee promotional events and marketing activities. The role can be further broken down into areas:

STRATEGY & CAMPAIGN MANAGEMENT

• To work with various departments and to help create an ongoing marketing strategy
• Focus strategies on achieving and exceeding established ticket sales, targets and maximising return on investment.
• Manage and control multi-platform marketing budgets for all shows.
• Work closely with the Head of Operations on sales forecasting and budget reconciliation
• A demonstrative understanding of social media platforms and current trends
• Knowledge of Meta Ads Manager & TikTok Ads manager and the experience to oversee campaigns and delegate workflow

PEOPLE MANAGEMENT - Experience as a proven leader who can lead a creative in-house time

• Directly manage, mentor and develop the marketing team.
• Oversee their day to day workflow and task delegation.
• Optimise internal process and departmental communication

REPORT & ANALYSIS - The ability to analysis data and report on campaign effectiveness

• Utilise ticketing data and performance analytics to monitor real time campaign performance
• The ability to generate post campaign reports to the senior management team detailing key learnings and recommendations for future strategy.

ABOUT YOU

A marketing degree is desirable but were hiring the right person, not the right degree. Experience matters. A passion for live music, events and entertainment. Knowledge about local music, comedy and overall live events is essential and will be tested at interview stage. There may be more than one interview for this role.

Employment details:

• Hours: 10am-6pm, Monday-Friday
• Location: Head Office, Ormeau Avenue (Next to Limelight)

WHAT WE OFFER:

An exciting opportunity in a leading events company. Salary between £35,000pa Yearly bonus Access to live events Free Parking Company pension contributions Skills: Marketing Social Media Management Administration Management Marketing Management