Marketing manager for intermediaries

NatWest Group; Greater London; Hybrid; GBP 70,000 - 90,000; Full time

Job summary

NatWest Group is seeking a dynamic marketing lead to develop and drive the Coutts Intermediaries marketing strategy in a fast-paced environment. You will collaborate with cross-functional teams to shape planning and execution, ensuring growth through targeted campaigns and strategic partnerships.

Role emphasizes leadership, creativity, and rigorous budget management, with visibility for your work and outcomes across the business.

Qualifications

• Background in marketing to intermediaries and designing growth-focused strategies.
• Experience managing marketing budgets and campaigns.

Responsibilities

• Develop and deliver the Coutts Intermediaries marketing strategy aligned with business priorities.
• Build strong relationships with stakeholders across proposition, journey, and wider marketing teams.
• Design and execute the strategy.
• Coordinate audience targeting and activation channels (events, webinars, awards, advertising, sponsorships).
• Distribute and sign off intermediary campaigns.
• Manage and track campaign budgets to meet targets.

Skills

Marketing strategy

Budget management

Creativity

Stakeholder management

Communication

Networking

Job description

Описание:

This is an exciting opportunity which will give you the chance to use and improve your marketing, creativity and communication skills You’ll be leading the development of the Coutts Intermediaries marketing strategy and the execution of the plan to drive an uplift in intermediary growth Joining a collaborative and influential team who operate in a fast moving environment, you can expect great visibility for you and your work

Задачи:

• developing and delivering the Coutts Intermediaries marketing strategy that supports the priorities of our business lead on the overall planning process across the delivery team
• build strong relationships with key stakeholders across the proposition and journey teams as well as the wider marketing teams
• Designing and delivering against the strategy
• Co-ordinating audience targeting, and identifying the right activation channels including, events, webinars, awards, advertising and sponsorships
• Distributing and signing off all intermediary campaigns
• Managing and tracking marketing campaign budgets for intermediaries, making sure targets are reached and spend is tracked accurately
• Leveraging our strategic partnerships to make sure that our activity such as brief development, marketing planning and delivery management, reflects leading thinking and best practices

Требования:

• a successful background in marketing to intermediaries and designing marketing strategies that deliver growth
• budget management experience
• fresh thinking and creativity to your work
• knowledge of marketing strategies, models and practices
• The ability to manage multiple stakeholders
• Excellent attention to detail
• Good communication skills
• Networking and influencing skills

Условия:

We're offering this role for 12 months