Marketing Manager - 12 Month FTC

Better Placed Ltd - A Sunday Times Top 10 Employer in 2023!; Greater London; Hybrid; GBP 40,000 - 70,000; Full time

Job summary

Join a dynamic consultancy as a Marketing Manager, where you'll lead impactful marketing initiatives and engage stakeholders. This role offers a unique opportunity to blend Account-Based Marketing strategies with proposition development, all while working in a collaborative environment that values innovation and teamwork. You'll execute comprehensive marketing plans, manage campaigns, and contribute to business growth. If you're a proactive marketer with a passion for driving results and building relationships, this is the perfect opportunity for you to thrive and make a significant impact.

Qualifications

• Proven experience in B2B marketing, ideally within consultancy or professional services.
• Strong stakeholder management skills with a focus on building lasting relationships.

Responsibilities

• Execute integrated marketing campaigns to enhance brand visibility and generate leads.
• Develop and manage ABM strategies, tailoring content to target specific audiences.

Skills

B2B Marketing

Account-Based Marketing (ABM)

Lead Generation

Stakeholder Management

Campaign Management

Digital Marketing Tools

Tools

LinkedIn

Paid Advertising

Job description

Better Placed Ltd - A Sunday Times Top 10 Employer in 2023!

Location: Hybrid – one day a week in London, with occasional travel to Manchester

Are you a versatile and proactive Marketing Manager with a passion for stakeholder engagement, lead generation, and driving impactful marketing initiatives? Join a dynamic, people-focused consultancy that specialises in delivering high-value solutions through strong client relationships and expert insights.

About the Business:

Our client is a relationship-driven consultancy business that prides itself on working collaboratively with clients to achieve measurable results. Operating at the intersection of strategy and execution, the company provides tailored consultancy services across various industries. With a culture that values innovation, teamwork, and accountability, they are committed to empowering their people and clients alike.

About the Role:

We are seeking a Marketing Manager on a 12 month FTC to execute comprehensive marketing plans, blending Account-Based Marketing (ABM) strategies with proposition development to support business growth. This is a hands-on role where you’ll work closely with internal and external stakeholders to deliver results across various channels.

Key Responsibilities:

• Execute integrated marketing campaigns to enhance brand visibility and generate leads.
• Develop and manage ABM strategies, tailoring content to target specific audiences.
• Create and optimize marketing materials for events, social media (including LinkedIn), and paid advertising.
• Partner with teams to support consultancy services through effective stakeholder engagement.
• Analyse campaign performance and refine approaches for maximum impact.
• Contribute to proposition development and process improvement initiatives.

What We’re Looking For:

• Proven experience in B2B marketing, ideally within consultancy or professional services.
• Expertise in ABM, lead generation, and campaign management.
• Strong stakeholder management skills with a focus on building lasting relationships.
• Practical knowledge of LinkedIn, paid advertising, and digital marketing tools.
• A "can-do" attitude and the ability to adapt to evolving priorities.

If you’re an immediately available (or working a short-notice period), good all-rounder who thrives in a fast-paced environment and enjoys taking ownership of marketing initiatives, we’d love to hear from you!

Seniority level

Mid-Senior level

Employment type

Contract

Job function

Marketing

Industries

Marketing Services and Business Consulting and Services