Marketing Manager

Reed; Warrington; Hybrid; GBP 45,000 - 60,000; Full time

Benefits offered by this job

Hybrid working

Flexible hours

Job summary

A leading recruitment agency is seeking an Operational Marketing Manager for a global technical leader. You will oversee marketing strategies, manage websites, and create engaging content. The ideal candidate has extensive B2B experience and a hands-on approach. This position offers hybrid working and flexible hours. A strong command of digital and offline marketing strategies is essential to succeed in this role.

Qualifications

• Extensive experience in a Marketing Manager role in B2B sectors.
• Proven experience in both digital and offline marketing.
• Ability to understand technical issues and produce content.

Responsibilities

• Develop and execute marketing strategies across channels.
• Manage website performance and lead generation.
• Create engaging social media content and campaigns.

Skills

B2B Marketing

Digital Marketing

Content Creation

CRM Proficiency

Project Management

Tools

CRM Systems

Adobe Suite

Canva

Job description

Recruitment Manager - Marketing & Digital

This range is provided by Reed. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Operational Marketing Manager – Global B2B Market Leader

Are you ready to take ownership of marketing for a global leader in the technical sector? This is an exciting opportunity to join a company that delivers innovative building materials and construction solutions trusted worldwide.

As Operational Marketing Manager, you’ll play a pivotal role in shaping and executing marketing strategies that combine digital expertise and traditional marketing skills. You’ll manage everything from website optimization and social media campaigns to trade shows, product launches, brand awareness and CRM automation.

What You’ll Be Doing:

• ✅ Develop and execute integrated marketing strategies across digital and offline channels
• ✅ Manage three websites, ensuring performance, analytics, and lead generation
• ✅ Create engaging social media content, blogs, videos, and email campaigns
• ✅ Deliver impactful offline marketing – brochures, datasheets, exhibitions, and trade shows
• ✅ Launch new products with tailored marketing tools for global markets
• ✅ Implement a new CRM system and set up automated marketing campaigns
• ✅ Collaborate with sales and technical teams to produce targeted campaigns
• ✅ Conduct market research and competitor analysis to identify trends and opportunities
• ✅ Monitor ROI and ensure brand consistency across all platforms

What We’re Looking For:

• ✔ Extensive experience in a Marketing Manager role within a B2B/technical/Construction/Building Materials/Engineering sector
• ✔ Proven track record in digital and offline marketing
• ✔ Ability to understand technical issues and create compelling content
• ✔ Stand‑alone role - Hands‑on approach – no heavy reliance on agencies
• ✔ Proficiency in CRM, CMS, and design tools (Canva, Adobe Suite) - desirable
• ✔ Strong communication, project management, and analytical skills
• ✔ Willingness to travel when required

What’s in it for You?

🏡 Hybrid working & flexible hours

Seniority Level

Mid–Senior level

Employment Type

Full‑time

Job Function

Marketing, Product Management, and Writing/Editing

Industries

Building Construction, Chemical Raw Materials Manufacturing, and Robotics Engineering

Warrington, England, United Kingdom