Marketing Manager

Salisbury BID; Salisbury; Hybrid; GBP 40,000 - 50,000; Full time

Benefits offered by this job

Flexible working

Hybrid schedule (1 day/week)

Free parking

Holiday allowance & pension

Influence in historic city centre

Job summary

Salisbury BID is seeking a Marketing Manager to cover a 12-month maternity leave, focused on Experience Salisbury and its City Partners. The role involves delivering campaigns, managing content across channels and coordinating with partners to boost Salisbury’s visitor economy.

You’ll work in a consumer-led marketing environment, with hybrid working options and regular collaboration with local authorities and businesses to publish events, content and promotional material throughout 2027.

Qualifications

• Experience in consumer-led marketing roles.
• Ability to work autonomously and attend meetings.
• Experience visiting levy-paying businesses to support content creation.

Responsibilities

• Deliver the pre-planned Christmas 2026 campaign, including social media, email marketing, paid advertising and post-campaign reporting.
• Manage the Salisbury 800 campaign output: website content, event listings, marketing emails, social media, print collateral and paid advertising.
• Maintain a consistent stream of Experience Salisbury content across social media, website, email and blog channels year-round.
• Plan, budget and deliver the Christmas 2027 campaign, including partner liaison, supplier management, budget allocation and campaign implementation.
• Liaise regularly with partners, businesses and freelancers to ensure campaigns and projects are delivered effectively.

Skills

Social media content creation

Website management

Email marketing campaigns

Paid advertising (Meta/Google)

Print production & design coordination

Tools

Meta Ads

Google Ads

Job description

Personnel Placements is partnering with Salisbury BID, a business-led, not-for-profit organisation representing almost 500 businesses across the city centre. Salisbury BID and Experience Salisbury are looking for a Marketing Manager to cover a 12-month maternity leave, ending December 2027.

The position involves managing Experience Salisbury, a project led by Salisbury BID, and working with its Charter Partners - Salisbury City Council, Salisbury Cathedral and Wiltshire Creative - to deliver projects that enhance Salisbury, support local businesses and strengthen the city as a place to work, visit and invest.

In 2027, Salisbury marks 800 years since receiving its Royal Charter. From May to November 2027, the city will come alive with events, performances, exhibitions, talks, trails and community projects celebrating its history, creativity and future. As the Experience Salisbury Marketing Manager, you’ll be responsible for delivering this project from start to finish.

You’ll ideally have experience working in a consumer-led marketing role, be able to work autonomously when needed, and be confident attending meetings and visiting levy-paying businesses to support content creation.

As the Experience Salisbury Marketing Manager, your role will involve:

• Delivering the pre-planned Christmas 2026 campaign through to completion, including social media, email marketing, paid advertising and post-campaign reporting.
• Managing the city’s Salisbury 800 campaign output, including website content, event listings, marketing emails, social media activity, print collateral and paid advertising.
• Maintaining a consistent stream of Experience Salisbury content across social media, website, email and blog channels to promote the city and its businesses year-round.
• Planning, budgeting and delivering the Christmas 2027 campaign, including partner liaison, supplier management, budget allocation and campaign implementation.
• Liaising regularly with partners, businesses and freelancers to ensure campaigns and projects are delivered effectively.

You’ll ideally have experience of:

• Social media content creation and management, including graphics, photography, video and reels.
• Website management and content updates.
• Email marketing campaigns.
• Paid advertising across Meta and Google.
• Print production, briefing and design coordination.

You’ll also be comfortable managing multiple marketing channels simultaneously, have strong content creation and digital marketing skills, and have the ability to deliver high-quality, consistent and effective marketing activity.

Benefits

• Flexible working/hybrid - one day a week.
• Free parking.
• Play a visible role in shaping the future of one of the UK's most historic and vibrant city centres.
• Lead projects that directly support hundreds of local businesses and strengthen the local economy.
• Work closely with senior stakeholders, local partners and an engaged Board of Directors.
• Flexible working arrangements, with full-time preferred and part-time requests considered.
• Holiday allowance and pension contribution.
• Join a small, collaborative team where your ideas and expertise will have real influence.

This is a full-time role working Monday-Friday, 09:00 - 17:00.