Marketing Manager

British Cycling; Manchester; Hybrid; GBP 20,000 - 33,000; Full time

Benefits offered by this job

Competitive Salary

Cycle to Work Scheme

Generous Holidays (25 days + bank hols

Holiday purchase scheme

Life Assurance

Pension

Job summary

British Cycling is seeking a Marketing Manager to lead high‑impact campaigns across channels, driving participation, audience growth and commercial results.

This full‑time, hybrid role based in Manchester enables you to shape strategy, use data to optimize performance and collaborate with the content, creative studio and customer engagement teams.

Join us during an exciting period as we launch new apps and major events and help make cycling more inclusive and accessible.

Qualifications

• 5+ years of marketing experience delivering integrated campaigns across multiple channels.
• Strong team player with a positive attitude and problem-solving mindset.
• Ability to work independently as well as part of a team.
• Creative with commercial thinking.
• Strong understanding of digital and performance marketing.
• Uses data and audience insight to optimise results.
• Ability to manage multiple projects and stakeholders.

Responsibilities

• Take campaigns from concept through to delivery and evaluation.
• Work with content, creative studio and customer engagement teams.
• Collaborate across departments to drive participation, ROI and audience growth.

Skills

Marketing experience

Digital marketing

Performance marketing

Data-driven

Campaign management

Job description

Role Title: Marketing Manager

Salary: Up to £32,500 per annum (dependent on experience)

Location: Manchester, UK. Hybrid working model with a minimum of 2-3 days per week in the Manchester office.

Contract: Full-time

About British Cycling

British Cycling exists to bring the joy of cycling to everyone.

We have embarked on an exciting new journey, with a modernised commercial and events offering grounded in social impact and storytelling, harnessing the spotlight and inspiration of our athlete’s performance on the world stage, and our growing portfolio of major events.

We are working towards our three key priorities outlined in our strategy; to support and grow the sport to make cycling more inclusive and accessible, to lead on the world stage by winning and winning well, and to drive social impact by tackling inequalities by providing opportunities.

About The Role

British Cycling is looking for an experienced Marketing Manager to work full-time across a wide range of high-impact campaigns that inspire participation, grow audiences, strengthen our brand, and deliver commercial results.

This is an exciting opportunity for an ambitious marketer who thrives on creating standout campaigns, using data to drive performance, and delivering activity that achieves results.

No two days are the same at British Cycling. You'll have the freedom to bring fresh ideas, test new approaches, and create campaigns that genuinely make an impact.

With our fast growing product portfolio and a range of exciting events, including the launch of new app Sofa to Saddle, UCI Cyclo-Cross World Cup and Lloyds Tour of Britain, it’s never been a more exciting time to join British Cycling.

We're looking for someone who:

• Has 5+ years' marketing experience delivering integrated campaigns across multiple channels


• Is a team player with a positive attitude and problem-solving mindset


• Can work confidently independently as well as part of the team


• Combines creativity with commercial thinking


• Has a strong understanding of digital and performance marketing
  
• Uses data and audience insight to optimise results


• Can manage multiple projects and stakeholders with confidence simultaneously


• Loves generating new ideas, creativity and thinking differently

What you’ll be doing:

Sat within British Cycling Ventures, in the marketing team you'll work with colleagues in the content, creative studio and customer engagement teams to take campaigns from concept through to delivery and evaluation.

This is an exciting role that is linked to all areas of the organisation meaning you’ll work on projects with colleagues across Great Britain Cycling Team, Commercial, Comms, Events, Participation, Sport and Partnerships to drive participation, ROI, engagement and audience growth. More information on specific role profile can be found in the job description attached.

What are the perks?

• Competitive Salary


• Cycle to Work Scheme


• Generous Holidays (25 days + bank holidays)


• Holiday purchase scheme


• Life Assurance


• Pension

Applications close: 30th September 2026