Marketing Manager

JR United Kingdom; Kettering; On-site; GBP 40,000 - 65,000; Full time

Job summary

A leading UK fitness equipment retailer is seeking a Company Marketing Manager to spearhead their multi-channel marketing strategy. This high-impact role involves driving growth across all sales channels, collaborating with key teams, and overseeing product launches and marketing campaigns. Ideal candidates will have a strong marketing background, creativity, and the ability to manage projects effectively.

Benefits

Attractive salary and performance-based bonus scheme

Collaborative team environment

Exposure to globally recognised fitness brands

Qualifications

• Proven experience in a senior marketing role within retail or branded consumer products.
• Strong understanding of B2C and B2B marketing strategies.
• Excellent project management and cross-functional coordination skills.

Responsibilities

• Lead in-store marketing and POS strategy across the nationwide showroom network.
• Develop launch plans and coordinate promotional campaigns.
• Create tailored campaigns for commercial customers.

Skills

Project Management

B2C Marketing Strategy

B2B Marketing Strategy

Creative Production

Job description

Social network you want to login/join with:

Based at our East Midlands Head Office | Full-Time | Attractive Salary + Bonus

Are you a driven marketing leader ready to make a big impact? We’re looking for a Company Marketing Manager to take the lead on shaping and executing our multi-channel marketing strategy – across both consumer and commercial gym equipment sectors – for one of the UK’s leading fitness equipment retailers.

About Us

We’re a UK omni-channel home and commercial fitness equipment retailer, with a national footprint that includes 11 consumer showrooms across the UK, and a dedicated B2B commercial focused showroom at our Northampton Head Office – your future base. As the exclusive UK distributor for several globally recognised fitness brands, we also proudly develop a successful portfolio of OEM “in-house” products & brands, designed with performance, value for money and innovation in mind.

The Role

Reporting directly to our Managing Director, this high-impact “hands on” position plays a central role in driving growth across all sales channels – from bricks and mortar to B2B and online. You’ll collaborate closely with the Retail Operations Manager, Digital Manager, Commercial Sales Development Manager, and Product Development Manager to build out cohesive, effective campaigns and brand experiences.

Key Responsibilities

• Retail Marketing: Lead in-store marketing, POS strategy, and printed/digital brochure production across our nationwide showroom network.
• Brand & Product Launches: Develop launch plans and coordinate product photography and promotional campaigns for OEM and distributed brands.
• B2B Campaigns: Create tailored campaigns for commercial customers including corporate wellness, hospitality, and public-sector gyms.
• Social & Digital Support: Work closely with the Digital Manager to expand our social media presence and assist in driving online campaign performance for all sales channels.
• Advertising: Manage all traditional "off the page" advertising including print ads and physical promotions.
• Exhibitions, “Pop Up” Events: Project manage consumer, trade exhibitions and “pop up” events to ensure brand excellence and maximise lead generation.

Who We’re Looking For

You’re a creative thinker with solid commercial acumen. You’re as confident managing creative production as you are building strategic campaigns. You thrive in a collaborative environment, but you’re also capable of owning and delivering standalone marketing initiatives with precision and to tight deadlines.

You’ll Bring:

• Proven experience in a similar senior marketing role, ideally within retail or branded consumer products
• Strong understanding of both B2C and B2B marketing strategies
• Excellent project management and cross-functional coordination skills
• Creative flair with hands-on experience in POS, print, social media, and events

What We Offer

• An attractive salary and performance-based bonus scheme
• The opportunity to lead a key function in a growing business
• A collaborative team environment where your input shapes real outcomes
• Exposure to globally recognised fitness brands and a growing OEM brand portfolio
• A role that mixes strategic input with hands-on delivery

Ready to Apply?

If you're passionate about fitness, love the challenge of multi-channel marketing, and want to make a visible impact in a forward-thinking company, we want to hear from you.