Marketing Manager

Blue Arrow; Gravesend; On-site; GBP 45,000 - 65,000; Full time

Job summary

Blue Arrow in Kent is seeking an experienced Marketing Manager to lead the Marketing Department in a 100% office-based role. You will manage multiple brands, drive campaigns, oversee SEO, and coordinate creative assets, ensuring consistency and high standards.

The successful candidate will develop a high-performing team, deliver on deadlines, and contribute to strategic growth across the UK market.

Qualifications

• Proven experience leading marketing teams.
• Strong copywriting and content creation skills.
• Excellent communication and collaboration abilities.
• Experience with Adobe InDesign is essential.

Responsibilities

• Oversee marketing activities across multiple brands and ensure brand consistency.
• Lead new product and brochure launches including writing and design direction.
• Produce marketing collateral using InDesign such as brochures and catalogs.
• Drive SEO strategy and manage website content.
• Coordinate media planning and campaign development across the UK and Ireland.
• Monitor campaign performance and provide insights for improvement.
• Develop engaging content for newsletters, PR campaigns, case studies.
• Prepare and manage marketing budgets.

Skills

People management

Communication

Project management

Attention to detail

Creativity

Copywriting

Brand awareness

Marketing strategy

SEO

Tools

Adobe InDesign

Microsoft Word

Excel

PowerPoint

Job description

Marketing Manager - KENT - 100% office Based

About the Role

We are seeking an experienced and dynamic Marketing Manager to lead our Marketing Department. This is an exciting opportunity to take on a role that rarely becomes available within the business.

The successful candidate will have a keen eye for detail, strong creative flair, and the ability to thrive in a fast-paced environment. You will be ambitious, resilient, highly organised, and capable of managing multiple projects while leading and developing a high-performing team.

Candidate Profile

• Strong people management skills
• Excellent communication and interpersonal skills
• Outstanding project management and coordination abilities
• Exceptional attention to detail and commitment to high standards
• A positive, flexible, and proactive approach
• Creative vision and design flair
• Resilience, determination, and the ability to remain calm under pressure
• Experience using Adobe InDesign for the creation and management of marketing materials

Key Responsibilities

• Oversee marketing activities across multiple brands, ensuring appropriate levels of marketing support and brand consistency.
• Manage new product and brochure launches, including creative copywriting, design direction, artwork reviews, and coordination of photography projects.
• Produce and amend marketing collateral using Adobe InDesign, including brochures, catalogues, advertisements, and promotional materials.
• Lead SEO strategy and website management, ensuring content remains current and effective.
• Drive marketing projects from conception through to completion, maintaining clear communication throughout.
• Manage media planning, advertising schedules, PR activity, and campaign development across the UK and Ireland.
• Monitor, analyse, and report on campaign performance, providing recommendations for future marketing initiatives.
• Develop engaging content for websites, newsletters, PR campaigns, case studies, and other marketing collateral.
• Coordinate company presentations for internal and external stakeholders.
• Build and maintain strong relationships with suppliers, negotiating the best possible commercial arrangements.
• Prepare and manage marketing budgets.

Required Skills & Experience

• Proven experience in a Marketing
• Proficiency in Microsoft Word, Excel, and PowerPoint.
• Strong working knowledge of Adobe InDesign is essential.
• Understanding of design software and marketing tools.
• Excellent written and verbal communication skills.Strong creative copywriting ability.
• Exceptional attention to detail.
• Ability to effectively manage multiple priorities and projects simultaneously.
• Experience working to demanding deadlines in a fast-paced environment.
• Strong problem-solving skills and a proactive approach to overcoming challenges.

Blue Arrow is proud to be a Disability Confident Employer and is committed to helping find great work opportunities for great people