Marketing Manager

Pathfinders Recruitment; Ealing; On-site; GBP 40,000 - 60,000; Full time

Job summary

Pathfinders Recruitment seeks a Marketing Manager to shape the strategy for Ealing Broadway, a flagship retail destination. This visible role involves owning the marketing and events strategy, creating engaging campaigns, and managing social media to enhance customer experience and support commercial performance.

The ideal candidate has retail marketing experience, excellent stakeholder management skills, and a strong understanding of customer engagement.

Qualifications

• Proven experience within retail, shopping centres, or consumer-facing marketing.
• Strong understanding of customer engagement and brand experience.
• Excellent communication skills and stakeholder management.

Responsibilities

• Own and deliver the annual marketing and events strategy.
• Create engaging campaigns and manage social media content.
• Build relationships with retailers and local stakeholders.

Skills

Retail marketing experience

Customer engagement

Stakeholder management

Social media skills

Content creation

Job description

A fantastic opportunity to join one of West London's most recognised retail destinations and play a key role in shaping the marketing strategy for Ealing Broadway, a flagship British Land asset. This is a highly visible position where you'll lead marketing, events, placemaking and community engagement initiatives that drive footfall, enhance customer experience and support commercial performance.

What you’ll be doing

• Owning and delivering the annual marketing and events strategy for Ealing Broadway
• Creating engaging campaigns, seasonal activations and placemaking initiatives
• Managing social media, website content and digital engagement
• Building strong relationships with retailers, local stakeholders and community partners
• Working closely with centre management teams to support commercial objectives
• Managing agencies across PR, creative, digital and events
• Tracking performance, analysing insights and managing budgets to maximise ROI

About You

• Proven experience within retail, shopping centres, placemaking, destinations or consumer-facing marketing
• Strong understanding of customer engagement, events and brand experience
• Commercially minded with the ability to link marketing activity to business performance
• Confident stakeholder manager with excellent communication skills
• Excellent social media and content creation skills, with experience growing engagement across key digital channels