Marketing Manager

Macmillan Cancer Support; City of Westminster; On-site; GBP 52,000 - 76,000; Full time

Benefits offered by this job

25 days holiday

Pension matched

Learning & development offers

Flexible working patterns

Holiday buying

Life insurance

Wills assistance

Retail discounts

Job summary

Macmillan Cancer Support is seeking a Marketing Manager to plan and deliver impactful multi-channel fundraising campaigns, inspiring supporters and driving vital income. You will work across fundraising products and audiences, using insights to shape strategies and optimise campaigns, while managing stakeholders and ensuring on-time delivery.

The role includes line-management of Marketing Executives/Assistants and collaboration with the team to set objectives, review performance, and support

Qualifications

• Experience delivering multi-channel marketing campaigns aligned with budgets and schedules.
• Ability to use data/insights to inform marketing plans and optimise performance.
• Proactive problem solving to resolve blockers and underperformance.

Responsibilities

• Deliver multi-channel fundraising marketing campaigns on schedule and within budget.
• Use data/insight to monitor campaign performance and optimise accordingly.
• Manage relationships with external partners and internal stakeholders to ensure successful campaigns.

Skills

Multi-channel marketing

Data-driven decisions

Leadership

Communication

Relationship management

Job description

We're looking for a talented Marketing Manager to plan and deliver impactful multi-channel fundraising marketing campaigns that inspire supporters and generate vital income for Macmillan. Working across a range of fundraising products and audiences, you'll use insight and performance data to create campaign strategies and optimise campaigns, manage key stakeholder relationships, and ensure projects are delivered on time and within budget.,

• To deliver multi-channel marketing campaigns to planned schedules and budgets, with the support of Marketing Executives and Assistants
• Use data and insight to monitor campaign performance, deliver optimisations and make decisions
• Lead the day-to-day management of relationships with external partners and internal stakeholders, to enable the delivery of excellent fundraising marketing campaigns and identify areas of improvement or opportunity.
• Support fundraising leaders to deliver core budget, planning and strategy processes
• Develop collaborative relationships with Marketing Executives and Assistants, to assist in creating their objectives, provide feedback on performance and support their development
• Line-management of one or two Marketing Executives or Marketing Assistant, responsible for their workload and development plan, wellbeing and pastoral care (if applicable - not all Marketing Managers have line management responsibility).

The skills and experience we are looking for in the role are:

• Marketing skills: Experience of delivering multi-channel marketing campaigns or management of complex projects, in line with agreed budgets and schedules
• Results-focus: Experience of using data or insight to understand performance, make decisions and inform marketing plans
• Analytical/Solution-focused: A proactive approach to resolving project blockers, conflict or underperformance
• Leadership: Familiarity with leading individuals or groups to deliver a project, campaign or collective goal
• Communication: An ability to communicate clearly with a range of different people, with confidence to influence and negotiate to drive projects forwards, as needed
• Relationship management: An ability to build positive relationships with colleagues and external partners, which enable productive collaboration on projects

At Macmillan you'll find talented people working together to do whatever it takes to support people living with cancer. We're going all out to find even better ways to help even more people who need our support. Our values are at the heart of who we are and everything we do, inspiring our thinking and guiding our actions.

Our organisational strategy sets out how we'll fight even harder to make every pound raised count for even more. With your help, we'll transform cancer care for good.

• 25 days holiday plus flexible bank holiday options, increasing by 1 day every year of service up to 30 days.
• Pension matched up to 7.5%.
• 120+ learning and development offers, with access to external professional qualifications.
• Flexible working patterns, such as compressed hours, flexibility to work earlier or later around our core working hours of 10am-4pm.
• Holiday buying and selling scheme, life insurance, free wills, retail discounts and much more.