Marketing Manager

Page Group; City of Westminster; On-site; GBP 70,000 - 90,000; Full time

Benefits offered by this job

Competitive compensation

Job summary

IW Capital in London is seeking a Marketing Manager to drive the firm’s marketing plan and position IW Capital as a thought leader. You will report to the CEO and founder in Mayfair and shape both strategy and execution.

You will plan and run campaigns across digital and offline channels, manage content, PR, events, and investor communications, work with portfolio founders and external partners, and ensure brand consistency.

Qualifications

• Planning, creating, and executing marketing campaigns across digital and offline channels.
• Manage and update the company website and LinkedIn page.
• Create and schedule engaging content, including blogs, newsletters, press releases, and investor communications.
• Support the production of marketing collateral such as brochures, literature, pitch decks, and investment documents.
• Coordinate and manage events, webinars, and investor networking sessions.
• PR activity including drafting press releases and media materials.
• Monitor and report on marketing performance metrics using tools such as Google Analytics.
• Liaise with external agencies, media partners, and other stakeholders as needed.
• Maintain brand consistency and compliance with regulatory guidelines.

Responsibilities

• Plan and execute integrated marketing campaigns across channels.
• Develop and maintain content calendar and assets.
• Support investor-facing communications and collateral.
• Coordinate events, webinars, and partnerships.
• Monitor marketing metrics and adjust strategies accordingly.

Skills

Campaign management

Digital marketing

Content creation

PR & media relations

Analytics (GA)

Communication skills

Tools

Google Analytics

Website CMS (WordPress etc)

LinkedIn management

Job description

This role, based in the heart of London, will report to the CEO and founder and will be responsible for driving the marketing plan for the firm. This is

Client Details

Our client are a successful and ambitious VC firm who focus on backing predominantly businesses in the technology sector. They are looking to hire a Marketing Manager who will drive their marketing activity and position the firm as thought leaders in the space. This role is based in Mayfair, in central London.

This is a high-impact role for an ambitious and driven marketer looking to accelerate their career within financial services. The Marketing Manager will play a key role in both shaping and executing the company's marketing and communications strategy.

This position would suit someone who is equally comfortable contributing to strategic planning as they are rolling up their sleeves to deliver hands-on execution. It offers a clear pathway for progression, with the opportunity to grow into a senior leadership role.

You will work closely with senior leadership, portfolio company founders, and external stakeholders to ensure IW Capital's story is communicated with clarity, consistency, and impact.

Description

The Marketing Manager opportunity:

• Planning, creating, and executing marketing campaigns across digital and offline channels
• Manage and update the company website and LinkedIn page
• Create and schedule engaging content, including blogs, newsletters, press releases, and investor communications
• Support the production of marketing collateral such as brochures, literature, pitch decks, and investment documents
• Coordinate and manage events, webinars, and investor networking sessions
• PR activity including drafting press releases and media materials
• Monitor and report on marketing performance metrics using tools such as Google Analytics
• Liaise with external agencies, media partners, and other stakeholders as needed
• Maintain brand consistency and compliance with regulatory guidelines

Profile

• A hands-on attitude with the ability to manage multiple projects
• Self-starter bringing their own initiative to the table
• Strong written and verbal communication skills
• Highly creative and have an eye for design
• Will have worked in technology or financial services, ideally coming from a small team/stand-alone role

Job Offer

Competitive