Marketing Manager

Juice Recruitment Ltd; Cheltenham; Hybrid; GBP 34,000 - 41,000; Full time

Benefits offered by this job

Hybrid working model

Generous annual leave allowance

Employer pension contribution scheme

Opportunity to work on a nationally

Collaborative and supportive working

Job summary

Juice Recruitment Ltd is seeking a Marketing Manager to lead the marketing strategy for a regional Digital and Technology programme. You will drive learner recruitment, employer engagement and stakeholder communications with a focus on measurable outcomes.

You will manage multi-channel campaigns, create engaging content and build strategic partnerships within a hybrid, education-focused environment. This role offers a impactful, collaborator-driven setting.

Qualifications

• Proven experience in marketing strategy, campaign planning and delivery.
• Strong digital marketing expertise across multiple channels.
• Excellent content creation and storytelling skills.
• Experience managing stakeholder relationships and partnerships.
• Event planning and project management experience.
• Strong analytical skills to evaluate campaign performance.

Responsibilities

• Developing and implementing integrated marketing campaigns to drive awareness, applications and enrolments.
• Managing digital marketing activity including websites, landing pages, SEO, paid advertising, social media and email campaigns.
• Creating compelling content, case studies and success stories to demonstrate programme impact.
• Supporting employer engagement through targeted campaigns, events and partnerships.
• Developing PR and communications plans to increase visibility and strengthen brand positioning.
• Collaborating with internal and external stakeholders to maximise engagement.
• Monitoring campaign performance and generating insights for growth.

Skills

Marketing strategy

Campaign planning

Content creation

Storytelling

Digital marketing

Event planning

Job description

Marketing Manager

£37,000 - £37500 DOE

Hybrid Working (3:2)

Gloucester

3-Year Fixed-Term Contract

Are you a strategic and creative marketer looking for an opportunity to make a lasting impact?

Juice Recruitment is delighted to be supporting a leading organisation within the education and skills sector in the search for an experienced Marketing Manager. This is a unique opportunity to lead the marketing strategy for a high-profile Digital and Technology excellence programme that is helping to shape the future workforce across the region.

This role would suit a commercially aware marketing professional who enjoys developing innovative campaigns, building strategic partnerships and creating engaging content that delivers measurable results.

The Role

Reporting to the Head of Marketing, you will be responsible for developing and delivering a comprehensive marketing strategy that supports learner recruitment, employer engagement and stakeholder communications across a flagship digital and technology initiative.

Key responsibilities will include:

• Developing and implementing integrated marketing campaigns to drive awareness, applications and enrolments.


• Managing digital marketing activity including websites, landing pages, SEO, paid advertising, social media and email campaigns.


• Creating compelling content, case studies and success stories that demonstrate programme impact and learner outcomes.


• Supporting employer engagement through targeted campaigns, events, communications and partnership activity.


• Developing PR and communications plans to increase visibility, strengthen brand positioning and showcase achievements.


• Working collaboratively with internal stakeholders and external partners to maximise engagement opportunities.


• Monitoring campaign performance and producing meaningful insights to support future decision-making and growth.

About You

We are keen to speak with candidates who can demonstrate:

• Proven experience in marketing strategy, campaign planning and delivery.


• Strong digital marketing expertise across multiple channels.


• Excellent content creation and storytelling skills.


• Experience managing stakeholder relationships and collaborative partnerships.


• Event planning and project management experience.


• Strong analytical skills with the ability to evaluate campaign performance and identify opportunities for improvement.


• A proactive, organised and creative approach to work.

Experience within education, training, skills development or membership organisations would be advantageous, but is not essential.

The Package:

• Salary of £37,266


• Hybrid working model


• Generous annual leave allowance


• Employer pension contribution scheme


• Opportunity to work on a nationally recognised programme


• A collaborative and supportive working environment with genuine opportunities to make an impact

Interested?

If you're looking for a role where you can combine strategic marketing expertise with meaningful work that supports future talent, innovation and regional growth, we'd love to hear from you.