Marketing Lead — Luxury Whisky Brand Growth

Michael Page; Greater London; On-site; GBP 125,000 - 150,000; Full time

Job summary

A leading luxury whisky investment firm in London seeks a passionate Marketing Lead to drive branding and consumer engagement. The role involves developing and executing marketing strategies, managing campaigns, and collaborating with teams to enhance brand visibility, market share, and revenue. Ideal candidates have over 5 years of marketing experience, preferably within luxury or spirits sectors, demonstrating strong skills in digital marketing, analytics, and storytelling. Competitive salary offered.

Qualifications

• 5+ years of experience in a similar marketing role, ideally within whisky, spirits, premium beverage, or luxury investments.
• Proven track record of revenue-driving marketing campaigns and brand growth.
• Strong digital marketing expertise including paid media, email, SEO, and analytics.

Responsibilities

• Develop and execute the annual marketing plan aligned with business objectives.
• Monitor market trends and customer insights to adjust strategy.
• Manage website content, SEO/SEM strategy, and analytics.

Skills

Marketing strategy development

Brand management

Digital marketing expertise

Consumer behaviour analysis

Creative thinking

Tools

Google Analytics

HubSpot

Job description

A leading luxury whisky investment firm in London seeks a passionate Marketing Lead to drive branding and consumer engagement. The role involves developing and executing marketing strategies, managing campaigns, and collaborating with teams to enhance brand visibility, market share, and revenue. Ideal candidates have over 5 years of marketing experience, preferably within luxury or spirits sectors, demonstrating strong skills in digital marketing, analytics, and storytelling. Competitive salary offered.