Marketing Lead

Spotlight Recruitment; Greater London; Hybrid; GBP 47,000 - 55,000; Full time

Benefits offered by this job

Private healthcare

Bupa EAP

Cycle to Work

Monthly socials

Biannual celebrations

Ticket discounts for events

Charity donations

Performance awards (up to £300/mo)

Annual leave + optional extra days

Job summary

Spotlight Recruitment in London is seeking a Marketing & Growth Lead to own audience growth, content development, and subscriber engagement across digital products, content, and live events. You will lead a team of Marketers and shape marketing strategy to drive measurable commercial growth.

You will drive audience acquisition and retention across digital channels, CRM, analytics and brand, combining strategic thinking with hands-on execution to deliver successful campaigns and opportunities for

Qualifications

• Strong academic track record from a highly regarded university.
• Significant experience driving measurable growth in digital, subscription, media, events, membership or consumer-facing businesses.
• Proven ability to increase revenue, customer acquisition, engagement, retention or audience growth.
• Solid understanding of digital marketing, CRM, social media and web analytics.
• Experience using data to shape strategy and improve performance.
• Excellent written communication and content development skills.
• Experience leading high-performing teams.
• Ability to operate in a fast-paced, ambitious environment.

Responsibilities

• Lead and develop a high-performing marketing team.
• Drive audience, subscriber and revenue growth through data-led marketing strategies.
• Enhance customer retention, engagement and lifetime value.
• Manage and optimise digital acquisition channels.
• Use analytics and customer insights to improve campaign performance.
• Oversee website performance, UX and conversion optimisation.
• Develop compelling marketing content across digital and traditional channels.
• Identify growth opportunities, partnerships and commercial initiatives.
• Report on KPIs and present recommendations to senior stakeholders.

Skills

Analytical capability

Communication skills

Digital marketing

CRM

Web analytics

Team leadership

Education

Bachelor’s degree from a top university

Tools

CRM systems

Analytics tools

Content management systems

Job description

Marketing & Growth Lead | Events, Media & Publishing | Hybrid (3 days London office) | Up to £55k + benefits

Our client is a successful media, events and communications business seeking a creative and commercially minded Marketing & Growth Lead to take ownership of audience growth, content development, subscriber engagement and campaign management across a diverse portfolio of digital products, content and live events.

This is a rare opportunity to join a business with a global audience and an exceptional reputation for thought leadership, intellectual excellence and high-quality content. Reporting into senior leadership, you will lead a team of Marketers and play a pivotal role in shaping marketing strategy whilst delivering measurable commercial growth.

The Opportunity

You will be responsible for driving audience acquisition, retention and therefore growth across multiple marketing channels. Working across digital marketing, content, social media, CRM, analytics and brand, you'll combine strategic thinking with hands-on execution to deliver creative and successful campaigns. The role is managing an existing marketing team so experience with motivating and leading is key. Responsibilities include:

• Leading and developing a high-performing marketing team
• Driving audience, subscriber and revenue growth through data-led marketing strategies
• Enhancing customer retention, engagement and lifetime value
• Managing and optimising digital acquisition channels
• Leveraging analytics and customer insights to improve campaign performance
• Overseeing website performance, user experience and conversion optimisation
• Developing compelling marketing content across digital and traditional channels
• Identifying new growth opportunities, partnerships and commercial initiatives
• Reporting on key performance metrics and presenting recommendations to senior stakeholders

About You

We're looking for an intellectually curious, commercially astute Marketer who combines outstanding analytical capability with exceptional communication skills. You will likely have:

• A strong academic track record from a highly regarded university
• Significant experience driving measurable growth within digital, subscription, media, events, membership or consumer-facing businesses
• A proven record of increasing revenue, customer acquisition, engagement, retention or audience growth
• Strong understanding of digital marketing, CRM, social media and web analytics
• Experience using data to shape strategy and improve performance
• Excellent written communication and content development skills
• Experience managing and developing high-performing teams
• The confidence to operate in a fast-paced, ambitious and intellectually driven environment

Most importantly, you'll be able to demonstrate tangible examples of growth you've delivered and the commercial impact you've made.

• Hybrid working (2 days from home per week)
• Private healthcare insurance cashback scheme
• Bupa Employee Assistance Programme
• Cycle to Work scheme
• Monthly company socials
• Biannual company celebrations
• Ticket discounts for major cultural and festival events
• Charity donation scheme
• Monthly performance awards (up to £300)
• 20 days annual leave + BH plus the option to purchase up to 5 additional days

If you're a commercially driven Marketer who can combine rigorous analysis, strategic thinking and creative execution, we'd love to hear from you.

Spotlight Recruitment is an Equal Opportunities Employer. Our focus is to ensure we're inclusive every day, helping our clients to recruit and build organisations that reflect modern society and celebrate diversity in all its forms. We want our candidates to feel that they belong and can be their best, regardless of background, identity or culture and we especially welcome applications from under-represented groups.

If you need any adjustments to support your application, such as information in alternative formats or special requirements for accessibility, please contact us and we’ll do everything we can to help. This information will be treated as confidential and used only for the purpose of determining any adjustments you may need for the interview process.