Marketing Executive - Sweden

Huel; Greater London; Hybrid; GBP 27,000 - 40,000; Full time

Benefits offered by this job

Hybrid working

30 days annual leave

Free Huel

Remote work options

Private medical insurance

Gym membership

Employee volunteering

Life insurance

Cycle to work

Dog-friendly office

Wellbeing support

Job summary

Huel is seeking a hands-on Europe Marketing Executive to own one or more EU markets, with Sweden as a key focus. You’ll run paid campaigns, collaborate with influencers and affiliates, and ensure the local site experience reflects Huel’s voice.

You’ll work with the Europe Marketing Manager and central Growth, Creative, and Retail teams, monitor performance, manage the local calendar, and localise campaigns to feel native and authentic.

Qualifications

• 1 to 3 years of marketing experience, ideally from a consumer brand, DTC, or agency.
• Native or near-native language proficiency in Swedish is essential.
• Digital-first marketing mindset with experience or strong interest in paid media, influencer, and affiliate.

Responsibilities

• Support the planning and execution of paid campaigns in your market, working with the Growth team to launch and optimise activity.
• Monitor trading performance, identifying opportunities and sharing insights with the Europe Marketing Manager.
• Manage the local marketing calendar, ensuring campaigns are coordinated and delivered on time.
• Find, brief and manage influencers, building authentic creator partnerships that resonate with your local market.
• Support the affiliate programme, working with partners to drive incremental reach and revenue.
• Ensure creator content is on-brand, locally relevant and reflects Huel’s voice.
• Keep the local huel.com experience up to date, managing localised content, product pages and promotional activity.
• Localise campaigns and messaging for your market, helping Huel feel genuinely native rather than translated.
• Monitor competitor activity and market trends, sharing insights to help shape future marketing campaigns.
• Support local retail marketing plans, coordinating trade materials and in-store activity with retail partners and account managers.

Job description

Hey! We're Huel, and we're pleased to meet you

Our culture thrives on high performance, and we set the bar high for new Hueligans who join us.

We invite you to read the advert below for our new Marketing Executive - Sweden position to understand the role, and explore our 7 Huel values before applying to ensure we have the right working environment for you!

The role

We're looking for a hands-on, digitally-savvy Europe Marketing Executive to own one or more EU markets. Huel is a digitally native brand and this role is built around that: you'll be running ads, working with influencers and affiliates, keeping the local site experience sharp, and helping test what makes your market grow. You'll work closely with the Europe Marketing Manager and our central Growth, Creative, and Retail teams.

• Support the planning and execution of paid campaigns in your market, working with the Growth team to launch and optimise activity.
• Monitor trading performance, identifying opportunities and sharing insights with the Europe Marketing Manager.
• Manage the local marketing calendar, ensuring campaigns are coordinated and delivered on time.
• Find, brief and manage influencers, building authentic creator partnerships that resonate with your local market.
• Support the affiliate programme, working with partners to drive incremental reach and revenue.
• Ensure creator content is on-brand, locally relevant and reflects Huel’s voice.
• Keep the local huel.com experience up to date, managing localised content, product pages and promotional activity.
• Localise campaigns and messaging for your market, helping Huel feel genuinely native rather than translated.
• Monitor competitor activity and market trends, sharing insights to help shape future marketing campaigns.
• Support local retail marketing plans, coordinating trade materials and in-store activity with retail partners and account managers.

What we’re looking for in you

1 to 3 years of marketing experience, ideally from a consumer brand, DTC, or agency.

You're ready to take real ownership of a market and grow fast. You'll also have:

• Native or near-native language proficiency in Swedish is essential.
• A digital-first marketing mindset with experience or strong interest in paid media, influencer, and affiliate.
• Comfort checking performance data and knowing what to do with it.
• Interest in brand positioning and localisation, going beyond translation to what actually resonates.
• Organised and proactive, you keep things moving without being chased.
• A strong communicator, comfortable with cross-functional teams and external partners.
• Commercially curious and motivated to understand what makes a market grow.

And as always, we’re on the lookout for new Hueligans who love a fast-paced environment and are always striving to be their best. We want people who aren’t afraid to think differently and push boundaries. If you’re all about setting big goals and believe that amazing things happen through creativity and teamwork, you’ll fit right in at Huel!

What do we offer in return?

• Hybrid working - We spend Mondays, Tuesdays and Thursdays in the office together. The remaining two days have the option to be worked from home.
• 30 days annual leave PLUS bank holidays
• Free Huel to keep you going
• 2 weeks a year to work remotely from anywhere!
• Dog friendly
• Paid Volunteering Days
• Monthly gym membership contribution plus free use of our gym at HQ including free group classes. We will also give you your own nutrition plan!
• Free 1-on-1 therapy provided by Self-Space.
• Private Medical and Health insurance for you and your loved ones, including free life insurance covering up to 4x your salary
• Electric Car Scheme with onsite charging when you visit HQ
• Cycle to Work Scheme
• Enhanced Family Leave
• Workplace Nursery Scheme
• Paid Employee Referral Scheme
• Biannual events to celebrate success - Have you heard about Huelchella?

We are Hueligans

We know diversity isn’t just important… it’s essential. It makes us stronger, sharper, and better at what we do. At Huel, we’re about people, not just sustainable nutrition - real people with different backgrounds, experiences, and perspectives.

We celebrate what makes each of us unique and we actively bring together Hueligans from all walks of life. Because whilst we share the same 7 values, it’s our differences that power our thinking, challenge our ideas, and help us build better products for a global community.

Belonging matters here. So does fairness. We want every Hueligan to have the opportunity to thrive, contribute, and be heard - no matter where they come from or what path they’ve taken to get here.

We don’t just welcome diversity of thought…we go looking for it!

Meet our teams here.