Marketing Executive - Sec

Bupa; Salford; Hybrid; GBP 28,000 - 36,000; Full time

Benefits offered by this job

25 days holiday

Health insurance

Enhanced pension

Annual bonus

Onsite gym

Discounts

Job summary

Bupa is seeking a Marketing Executive to join our Corporate Marketing team in Salford. The role focuses on delivering B2B campaigns across digital channels and targeted communications for Corporate customers and key accounts.

You will work with Sales, Client Management, Product and Marketing to coordinate activities, leveraging customer insight to improve messaging and results. Hybrid working is available.

Qualifications

• Previous marketing experience, ideally within B2B or a regulated environment.
• Strong communication and stakeholder management skills.
• Excellent organisation and attention to detail.
• Experience coordinating campaigns and managing multiple priorities.
• Interest in customer insight, CRM and data-led marketing.
• Proactive, curious approach with a desire to learn and develop.

Responsibilities

• Support the delivery of B2B marketing campaigns across digital, content, email, events and direct marketing channels.
• Help plan and execute targeted communications for Corporate customers and key accounts.
• Coordinate campaigns and customer engagement activity with Sales, Client Management, Product and Marketing teams.
• Use customer insight and campaign data to improve targeting, messaging and results.
• Support account-based marketing (ABM) initiatives across priority customer accounts.
• Manage campaign schedules, approvals, reporting and stakeholder communications.

Skills

Marketing experience

B2B marketing

Stakeholder management

Organisation / attention to detail

Campaign coordination

Data-driven marketing

ABM experience

Job description

Job Title: R1231091 Marketing Executive - Sec

Job Grade: A12 Salary: £28,400.00 - £35,500.00 DOE

Location status: Hybrid (flexible working options available) 3 days WFH
Location: Bupa Place, Salford
Permanent/fixed term contract: 9 months Secondment

About the Role

We Make Health Happen

At Bupa, our purpose is simple: helping people live longer, healthier, happier lives. We're looking for a motivated and organised Corporate Marketing Executive to join our growing Corporate Marketing team and help deliver engaging campaigns that support customer retention, growth and long-term relationships across our Corporate customer base.

What you'll be doing

• Supporting the delivery of B2B marketing campaigns across digital, content, email, events and direct marketing channels.
• Helping to plan and execute targeted communications for Corporate customers and key accounts.
• Working with Sales, Client Management, Product and Marketing teams to coordinate campaigns and customer engagement activity.
• Using customer insight and campaign data to improve targeting, messaging and results.
• Supporting account-based marketing (ABM) initiatives across priority customer accounts.
• Managing campaign schedules, approvals, reporting and stakeholder communications.

What we're looking for

• Previous marketing experience, ideally within B2B or a regulated environment.
• Strong communication and stakeholder management skills.
• Excellent organisation and attention to detail.
• Experience coordinating campaigns and managing multiple priorities.
• An interest in customer insight, CRM and data-led marketing.
• A proactive, curious approach with a desire to learn and develop.

Benefits

• 25 days holiday, increasing through length of service, with option to buy or sell
• Bupa health insurance as a benefit in kind
• An enhanced pension plan and life insurance
• Annual performance-based bonus
• Onsite gyms or local discounts where no onsite gym available
• Various other benefits and online discounts

Why Bupa?

We’re a health insurer and provider. With no shareholders, our customers are our focus. Our people are all driven by the same purpose – helping people live longer, healthier, happier lives and making a better world. We make health happen by being brave, caring and responsible in everything we do. We encourage all of our people to "Be you at Bupa", we champion diversity, and we understand the importance of our people representing the communities and customers we serve. That’s why we especially encourage applications from people with diverse backgrounds and experiences. Bupa is a Level 2 Disability Confident Employer. This means we aim to offer an interview/assessment to every disabled applicant who meets the minimum criteria for the role. We’ll make sure you are treated fairly and offer reasonable adjustments as part of our recruitment process to anyone that needs them.

Job details

Time Type: Full time
Job Area: Call Centre
Locations: Bupa Place

Be at the heart of helping people live longer healthier, happier lives and making a better world. We employ more than 80,000 people globally who are making this a reality. If you’ve got the belief, the drive and the talent to help us in our ambition then we’d like to hear from you. Wherever you work, one thing stands out about Bupa people. Our customers are our passion – they’re at the heart of our positively different culture of care. At Bupa you’ll be challenged, you’ll be encouraged to innovate, and collaborate with colleagues who are committed to delivering exceptional experiences. We trust, respect and consider everyone, knowing your difference will make the difference.