Marketing Executive - Sec

Bupa; Eccles; Hybrid; GBP 28,000 - 36,000; Full time

Benefits offered by this job

25 days holiday

Bupa health insurance

Enhanced pension plan

Annual bonus

onsite gym discounts

Job summary

Bupa is seeking a Corporate Marketing Executive to join our Corporate Marketing team. The role supports the delivery of B2B campaigns across digital, content, email, events and direct channels to strengthen retention and growth of our corporate customer base.

You will coordinate with Sales, Client Management, Product and Marketing to align campaigns, use insights to improve targeting and messaging, and contribute to ABM initiatives for priority accounts.

Qualifications

• Previous marketing experience, ideally within B2B or a regulated environment.
• Strong communication and stakeholder management skills.
• Excellent organisation and attention to detail.
• Experience coordinating campaigns and managing multiple priorities.
• An interest in customer insight, CRM and data-led marketing.
• A proactive, curious approach with a desire to learn and develop.

Responsibilities

• Support the delivery of B2B marketing campaigns across digital, content, email, events and direct marketing channels.
• Help to plan and execute targeted communications for Corporate customers and key accounts.
• Work with Sales, Client Management, Product and Marketing teams to coordinate campaigns and customer engagement activity.
• Use customer insight and campaign data to improve targeting, messaging and results.
• Support account-based marketing (ABM) initiatives across priority customer accounts.
• Manage campaign schedules, approvals, reporting and stakeholder communications.

Skills

B2B marketing

Stakeholder management

Campaign coordination

CRM interest

Data-driven marketing

Organisational skills

Tools

CRM software

Job description

**Job Title:** R1231091 Marketing Executive - Sec**Job Grade:** A12**Salary:** £28,400.00 - £35,500.00 DOE Fantastic benefits **Location status:** Hybrid (flexible working options available) 3 days WFH **Location:** Bupa Place, Salford**Permanent/fixed term contract:** 9 months Secondment**About the Role****We Make Health Happen** At Bupa, our purpose is simple: helping people live longer, healthier, happier lives. We're looking for a motivated and organised **Corporate Marketing Executive** to join our growing Corporate Marketing team and help deliver engaging campaigns that support customer retention, growth and long-term relationships across our Corporate customer base. **What you'll be doing*** Supporting the delivery of B2B marketing campaigns across digital, content, email, events and direct marketing channels.* Helping to plan and execute targeted communications for Corporate customers and key accounts.* Working with Sales, Client Management, Product and Marketing teams to coordinate campaigns and customer engagement activity.* Using customer insight and campaign data to improve targeting, messaging and results.* Supporting account-based marketing (ABM) initiatives across priority customer accounts.* Managing campaign schedules, approvals, reporting and stakeholder communications. **What we're looking for*** Previous marketing experience, ideally within B2B or a regulated environment.* Strong communication and stakeholder management skills.* Excellent organisation and attention to detail.* Experience coordinating campaigns and managing multiple priorities.* An interest in customer insight, CRM and data-led marketing.* A proactive, curious approach with a desire to learn and develop.**Benefits**Our benefits are designed to make health happen for our people. Viva is our global wellbeing programme and includes all aspects of our health – from mental and physical, to financial, social, and environmental wellbeing. We support flexible working and have a range of family friendly benefits. Joining Bupa in this role you will receive the following benefits and more:• 25 days holiday, increasing through length of service, with option to buy or sell• Bupa health insurance as a benefit in kind• An enhanced pension plan and life insurance• Annual performance-based bonus• Onsite gyms or local discounts where no onsite gym available• Various other benefits and online discounts **Why Bupa?**We’re a health insurer and provider. With no shareholders, our customers are our focus. Our people are all driven by the same purpose – helping people live longer, healthier, happier lives and making a better world. We make health happen by being brave, caring and responsible in everything we do. We encourage all of our people to “Be you at Bupa”, we champion diversity, and we understand the importance of our people representing the communities and customers we serve. That’s why we especially encourage applications from people with diverse backgrounds and experiences. Bupa is a Level 2 Disability Confident Employer. This means we aim to offer an interview/assessment to every disabled applicant who meets the minimum criteria for the role. We’ll make sure you are treated fairly and offer reasonable adjustments as part of our recruitment process to anyone that needs them. Time Type:Full time