Marketing Executive - PPC & Paid Social Media

Huntress; City Of London; Hybrid; GBP 35,000 - 38,000; Full time

Job summary

A well-established consultancy firm is seeking a Marketing Executive specializing in PPC and paid social media. This hybrid role involves managing B2B digital advertising campaigns, optimizing performance, and collaborating with teams to drive business growth. Ideal candidates will have a strong background in PPC management and data analysis, with a focus on achieving high-quality leads.

Qualifications

• 2+ years' experience managing PPC campaigns.
• Expertise in B2B PPC and social media.
• Strong knowledge of conversion tracking and performance optimisation.

Responsibilities

• Manage B2B PPC campaigns on Google Ads, Meta, and LinkedIn.
• Set up tracking via GA4 and analyse performance.
• Run HubSpot campaigns and automate workflows.

Skills

PPC Campaign Management

Social Media Advertising

Data Analysis

Ad Copy Writing

Budget Management

Education

Bachelor's degree in Marketing, Business, or related field

Tools

GA4

Tag Manager

HubSpot

Job description

Marketing Executive - PPC & Paid Social Media

£35,000 - £38,000

Moorgate

Hybrid role - 1 day a week at home

A well-established growing consultancy firm requires a Marketing Executive to come join their based near Moorgate. The role focuses on B2B digital advertising across global markets. The successful candidate will be responsible for planning, executing, and optimising PPC and paid social campaigns to generate high-quality leads. This is a great opportunity to play a key role in driving business growth through strategic digital marketing.

The role:

PPC & Social Media Advertising

* Manage B2B PPC campaigns on Google Ads, Meta, and LinkedIn.
* Optimise for ROI, conversions, and lower CPC.
* Conduct keyword research, A/B testing & ad copy optimisation.
* Align creatives and messaging with campaign goals.

Conversion & Performance Tracking

* Set up tracking via GA4, Tag Manager & Meta Business Suite.
* Analyse data, optimise performance & manage budgets.

HubSpot & Automation

* Run HubSpot campaigns, automate workflows & improve targeting.
* Enhance lead nurturing & conversion tracking.

Collaboration & Reporting

* Align with teams, provide reports & stay updated on trends

The ideal candidate:

* 2+ years' experience managing PPC campaigns (Google Ads, Microsoft Ads, Paid Social).
* Expertise in Search & Shopping campaigns and B2B PPC (essential).
* Proficiency in GA4, Tag Manager, and PPC reporting tools.
* Strong knowledge of conversion tracking, attribution, and performance optimisation.
* Experience with HubSpot campaigns, lead tracking, and automation.
* Skilled in ad copy writing, landing page strategy, and budget management.
* Data-driven approach to campaign strategy and optimisation.
* Strong communication, collaboration, and marketing planning skills.
* Highly organised with the ability to manage multiple campaigns.
* Bachelor's degree in Marketing, Business, or related field

If you have B2B experience in PPC and Paid Social Media .. Apply now!

Huntress Search Ltd acts as a Recruitment Agency in relation to all Permanent roles and as a Recruitment Business in relation to all Temporary roles.

We practice a diverse and inclusive recruitment process that ensures equal opportunity for all we work with, irrespective of race, sexual orientation, mental or physical disability, age or gender. As an organisation, we encourage applications from all backgrounds and will ensure measures are met when required, to allow a fair process throughout.

PLEASE NOTE: We can only consider applications from candidates who have the right to work in the UK.